Key Insights
The South American industrial flooring market, currently valued at approximately $XX million in 2025, is poised for robust growth, exhibiting a Compound Annual Growth Rate (CAGR) exceeding 3.0% from 2025 to 2033. This expansion is driven by several key factors. Firstly, significant investments in infrastructure development across Brazil and Argentina, particularly in the food and beverage, chemical, and transportation sectors, are fueling demand for durable and specialized industrial flooring solutions. The increasing adoption of advanced resin types like epoxy and polyurethane, offering superior resistance to chemicals and heavy traffic, further contributes to market growth. Furthermore, stringent safety and hygiene regulations in the food and beverage and healthcare industries are compelling businesses to upgrade their flooring infrastructure, creating lucrative opportunities. While challenges such as economic volatility in certain South American regions and fluctuations in raw material prices represent potential restraints, the overall market outlook remains positive.
The market segmentation reveals a diversified landscape. Epoxy resin continues to dominate the resin type segment due to its versatility and cost-effectiveness. The food and beverage industry stands out as a leading end-user sector, driven by the need for hygienic and easy-to-clean flooring. Concrete remains the preferred substrate for industrial flooring installations, although wood and other applications are gradually gaining traction. Key players such as Flowcrete, Burke Flooring, and Armstrong Flooring Inc. are strategically expanding their presence in the region, leveraging their established brand reputation and extensive product portfolios. Future market growth will likely be shaped by the adoption of sustainable and eco-friendly flooring solutions, alongside ongoing technological advancements in resin formulations and installation techniques. Focus on Brazil and Argentina, with their comparatively advanced industrial sectors, will continue to be crucial for market players seeking expansion within South America.
South America Industrial Flooring Market: A Comprehensive Report (2019-2033)
This in-depth report provides a comprehensive analysis of the South America industrial flooring market, offering invaluable insights for industry professionals, investors, and strategic planners. The study covers the period 2019-2033, with 2025 as the base year and a forecast extending to 2033. The market is segmented by application (concrete, wood, other), end-user industry (food and beverage, chemical, transportation and aviation, healthcare, others), and resin type (epoxy, polyaspartic, polyurethane, acrylic, others). Key players analyzed include Flowcrete, Burke Flooring, Armstrong Flooring Inc, Flooring Solution, Dur-A-Flex Inc, Interfloor S.A, Roppe Corporation, Tarkett, Polyflor America, Nora Systems Inc, and Forbo Flooring Systems. The total market size in 2025 is estimated at XX Million units.
South America Industrial Flooring Market Dynamics & Structure
This section analyzes the market's competitive landscape, technological advancements, regulatory environment, and overall structure. The market exhibits a moderately concentrated structure, with the top five players holding approximately XX% of the market share in 2025. Technological innovation, particularly in sustainable and high-performance flooring solutions, is a key driver. Stringent safety and hygiene regulations in industries like food and beverage and healthcare are shaping product demand. The market is witnessing increased M&A activity, with approximately XX deals recorded between 2019 and 2024. Substitutes like traditional concrete flooring still hold a significant presence, presenting competitive challenges.
- Market Concentration: Moderately concentrated, top 5 players holding XX% market share (2025).
- Technological Innovation: Focus on sustainable, high-performance materials driving growth.
- Regulatory Framework: Stringent safety and hygiene regulations impacting product demand.
- Competitive Substitutes: Traditional concrete flooring remains a significant competitor.
- M&A Activity: XX deals recorded between 2019 and 2024.
- End-User Demographics: Growth driven by expanding industrial sectors and infrastructure development.
South America Industrial Flooring Market Growth Trends & Insights
The South America industrial flooring market experienced significant growth during the historical period (2019-2024), driven by factors such as increasing industrialization, infrastructure development, and rising consumer awareness of hygiene and safety. The market size expanded from XX Million units in 2019 to XX Million units in 2024, registering a CAGR of XX%. This growth is projected to continue during the forecast period (2025-2033), with a projected CAGR of XX%, reaching XX Million units by 2033. Technological disruptions, such as the adoption of smart flooring solutions and advanced resin technologies, are further accelerating market growth. Shifts in consumer preferences toward sustainable and durable flooring options also play a crucial role. Market penetration is expected to increase from XX% in 2025 to XX% by 2033.
Dominant Regions, Countries, or Segments in South America Industrial Flooring Market
Brazil and Mexico are the leading countries in the South American industrial flooring market, contributing approximately XX% and XX% of the total market share in 2025, respectively. The concrete application segment dominates the market, accounting for XX% of total revenue in 2025. High demand from the food and beverage, chemical, and healthcare industries fuels this dominance. Growth is primarily driven by robust economic growth in key countries, coupled with governmental investments in industrial infrastructure. The epoxy resin type segment leads in terms of market share, attributable to its superior properties like durability and chemical resistance.
- Leading Countries: Brazil and Mexico (XX% and XX% market share in 2025 respectively).
- Dominant Application: Concrete (XX% market share in 2025).
- Leading Resin Type: Epoxy (XX% market share in 2025).
- Key Drivers: Economic growth, infrastructure development, industrialization, and favorable government policies.
South America Industrial Flooring Market Product Landscape
The South American industrial flooring market showcases a diverse range of products, encompassing epoxy, polyurethane, and polyaspartic resin-based systems. These products are designed with enhanced durability, chemical resistance, and ease of maintenance in mind. Recent innovations focus on incorporating sustainable materials and improving aesthetic appeal. Unique selling propositions include high-performance characteristics, longevity, and reduced lifecycle costs. Technological advancements like self-leveling technology and anti-microbial properties are enhancing product appeal.
Key Drivers, Barriers & Challenges in South America Industrial Flooring Market
Key Drivers: Strong industrial growth across various sectors, rising demand for hygienic and safe flooring solutions in sectors like food processing and healthcare, and government initiatives promoting industrial infrastructure development are crucial drivers.
Challenges & Restraints: Fluctuations in raw material prices, stringent environmental regulations impacting material choices, and intense competition from established and emerging players pose significant challenges. Supply chain disruptions due to geopolitical uncertainties further add to the complexity.
Emerging Opportunities in South America Industrial Flooring Market
Untapped potential lies in expanding into smaller industrial sectors and geographic regions within South America. Demand for specialized flooring solutions tailored to specific industrial needs presents significant growth opportunities. The increasing adoption of sustainable and eco-friendly flooring materials represents a crucial emerging trend.
Growth Accelerators in the South America Industrial Flooring Market Industry
Technological advancements in resin formulations, innovative installation techniques, and strategic partnerships between flooring manufacturers and end-users are key growth accelerators. Market expansion strategies targeting new industries and geographic areas further contribute to long-term growth. Government initiatives promoting sustainable industrial practices bolster market expansion.
Key Players Shaping the South America Industrial Flooring Market Market
- Flowcrete
- Burke Flooring
- Armstrong Flooring Inc
- Flooring Solution
- Dur-A-Flex Inc
- Interfloor S.A
- Roppe Corporation
- Tarkett
- Polyflor America
- Nora Systems Inc
- Forbo Flooring Systems
Notable Milestones in South America Industrial Flooring Market Sector
- 2022 Q3: Launch of a new sustainable epoxy flooring system by Flowcrete.
- 2021 Q4: Acquisition of a smaller flooring company by Tarkett in Brazil.
- 2020 Q2: Introduction of a new antimicrobial flooring solution by Nora Systems Inc. (Further milestones will be detailed in the full report.)
In-Depth South America Industrial Flooring Market Market Outlook
The South America industrial flooring market holds immense potential for growth in the coming years, driven by continuous industrial expansion, infrastructure development, and the increasing adoption of advanced flooring technologies. Strategic partnerships, technological innovation, and expansion into underserved markets will be crucial for capturing significant market share. The focus on sustainability and hygiene will continue to shape market trends.
South America Industrial Flooring Market Segmentation
-
1. Resin Type
- 1.1. Epoxy
- 1.2. Polyaspartic
- 1.3. Polyurethane
- 1.4. Acrylic
- 1.5. Other Resin Types
-
2. Application
- 2.1. Concrete
- 2.2. Wood
- 2.3. Other Applications
-
3. End-user Industry
- 3.1. Food and Beverage
- 3.2. Chemical
- 3.3. Transportation and Aviation
- 3.4. Healthcare
- 3.5. Other End-user Industries
-
4. Geography
- 4.1. Brazil
- 4.2. Argentina
- 4.3. Rest of South America
South America Industrial Flooring Market Segmentation By Geography
- 1. Brazil
- 2. Argentina
- 3. Rest of South America
South America Industrial Flooring Market REPORT HIGHLIGHTS
| Aspects | Details |
|---|---|
| Study Period | 2019-2033 |
| Base Year | 2024 |
| Estimated Year | 2025 |
| Forecast Period | 2025-2033 |
| Historical Period | 2019-2024 |
| Growth Rate | CAGR of > 3.00% from 2019-2033 |
| Segmentation |
|
Table of Contents
- 1. Introduction
- 1.1. Research Scope
- 1.2. Market Segmentation
- 1.3. Research Methodology
- 1.4. Definitions and Assumptions
- 2. Executive Summary
- 2.1. Introduction
- 3. Market Dynamics
- 3.1. Introduction
- 3.2. Market Drivers
- 3.2.1. Growing Awareness about the Advantages of Industrial Flooring; Increasing Demand from the Chemicals Industry
- 3.3. Market Restrains
- 3.3.1. Stringent Regulations on VOCs Released on Flooring; Other Restraints
- 3.4. Market Trends
- 3.4.1. Strong Demand from Food & Pharmaceutical Industries
- 4. Market Factor Analysis
- 4.1. Porters Five Forces
- 4.2. Supply/Value Chain
- 4.3. PESTEL analysis
- 4.4. Market Entropy
- 4.5. Patent/Trademark Analysis
- 5. South America Industrial Flooring Market Analysis, Insights and Forecast, 2019-2031
- 5.1. Market Analysis, Insights and Forecast - by Resin Type
- 5.1.1. Epoxy
- 5.1.2. Polyaspartic
- 5.1.3. Polyurethane
- 5.1.4. Acrylic
- 5.1.5. Other Resin Types
- 5.2. Market Analysis, Insights and Forecast - by Application
- 5.2.1. Concrete
- 5.2.2. Wood
- 5.2.3. Other Applications
- 5.3. Market Analysis, Insights and Forecast - by End-user Industry
- 5.3.1. Food and Beverage
- 5.3.2. Chemical
- 5.3.3. Transportation and Aviation
- 5.3.4. Healthcare
- 5.3.5. Other End-user Industries
- 5.4. Market Analysis, Insights and Forecast - by Geography
- 5.4.1. Brazil
- 5.4.2. Argentina
- 5.4.3. Rest of South America
- 5.5. Market Analysis, Insights and Forecast - by Region
- 5.5.1. Brazil
- 5.5.2. Argentina
- 5.5.3. Rest of South America
- 5.1. Market Analysis, Insights and Forecast - by Resin Type
- 6. Brazil South America Industrial Flooring Market Analysis, Insights and Forecast, 2019-2031
- 6.1. Market Analysis, Insights and Forecast - by Resin Type
- 6.1.1. Epoxy
- 6.1.2. Polyaspartic
- 6.1.3. Polyurethane
- 6.1.4. Acrylic
- 6.1.5. Other Resin Types
- 6.2. Market Analysis, Insights and Forecast - by Application
- 6.2.1. Concrete
- 6.2.2. Wood
- 6.2.3. Other Applications
- 6.3. Market Analysis, Insights and Forecast - by End-user Industry
- 6.3.1. Food and Beverage
- 6.3.2. Chemical
- 6.3.3. Transportation and Aviation
- 6.3.4. Healthcare
- 6.3.5. Other End-user Industries
- 6.4. Market Analysis, Insights and Forecast - by Geography
- 6.4.1. Brazil
- 6.4.2. Argentina
- 6.4.3. Rest of South America
- 6.1. Market Analysis, Insights and Forecast - by Resin Type
- 7. Argentina South America Industrial Flooring Market Analysis, Insights and Forecast, 2019-2031
- 7.1. Market Analysis, Insights and Forecast - by Resin Type
- 7.1.1. Epoxy
- 7.1.2. Polyaspartic
- 7.1.3. Polyurethane
- 7.1.4. Acrylic
- 7.1.5. Other Resin Types
- 7.2. Market Analysis, Insights and Forecast - by Application
- 7.2.1. Concrete
- 7.2.2. Wood
- 7.2.3. Other Applications
- 7.3. Market Analysis, Insights and Forecast - by End-user Industry
- 7.3.1. Food and Beverage
- 7.3.2. Chemical
- 7.3.3. Transportation and Aviation
- 7.3.4. Healthcare
- 7.3.5. Other End-user Industries
- 7.4. Market Analysis, Insights and Forecast - by Geography
- 7.4.1. Brazil
- 7.4.2. Argentina
- 7.4.3. Rest of South America
- 7.1. Market Analysis, Insights and Forecast - by Resin Type
- 8. Rest of South America South America Industrial Flooring Market Analysis, Insights and Forecast, 2019-2031
- 8.1. Market Analysis, Insights and Forecast - by Resin Type
- 8.1.1. Epoxy
- 8.1.2. Polyaspartic
- 8.1.3. Polyurethane
- 8.1.4. Acrylic
- 8.1.5. Other Resin Types
- 8.2. Market Analysis, Insights and Forecast - by Application
- 8.2.1. Concrete
- 8.2.2. Wood
- 8.2.3. Other Applications
- 8.3. Market Analysis, Insights and Forecast - by End-user Industry
- 8.3.1. Food and Beverage
- 8.3.2. Chemical
- 8.3.3. Transportation and Aviation
- 8.3.4. Healthcare
- 8.3.5. Other End-user Industries
- 8.4. Market Analysis, Insights and Forecast - by Geography
- 8.4.1. Brazil
- 8.4.2. Argentina
- 8.4.3. Rest of South America
- 8.1. Market Analysis, Insights and Forecast - by Resin Type
- 9. Brazil South America Industrial Flooring Market Analysis, Insights and Forecast, 2019-2031
- 10. Argentina South America Industrial Flooring Market Analysis, Insights and Forecast, 2019-2031
- 11. Rest of South America South America Industrial Flooring Market Analysis, Insights and Forecast, 2019-2031
- 12. Competitive Analysis
- 12.1. Market Share Analysis 2024
- 12.2. Company Profiles
- 12.2.1 Flowcrete
- 12.2.1.1. Overview
- 12.2.1.2. Products
- 12.2.1.3. SWOT Analysis
- 12.2.1.4. Recent Developments
- 12.2.1.5. Financials (Based on Availability)
- 12.2.2 Burke Flooring
- 12.2.2.1. Overview
- 12.2.2.2. Products
- 12.2.2.3. SWOT Analysis
- 12.2.2.4. Recent Developments
- 12.2.2.5. Financials (Based on Availability)
- 12.2.3 Armstrong Flooring Inc
- 12.2.3.1. Overview
- 12.2.3.2. Products
- 12.2.3.3. SWOT Analysis
- 12.2.3.4. Recent Developments
- 12.2.3.5. Financials (Based on Availability)
- 12.2.4 Flooring Solution
- 12.2.4.1. Overview
- 12.2.4.2. Products
- 12.2.4.3. SWOT Analysis
- 12.2.4.4. Recent Developments
- 12.2.4.5. Financials (Based on Availability)
- 12.2.5 Dur-A-Flex Inc
- 12.2.5.1. Overview
- 12.2.5.2. Products
- 12.2.5.3. SWOT Analysis
- 12.2.5.4. Recent Developments
- 12.2.5.5. Financials (Based on Availability)
- 12.2.6 Interfloor S A
- 12.2.6.1. Overview
- 12.2.6.2. Products
- 12.2.6.3. SWOT Analysis
- 12.2.6.4. Recent Developments
- 12.2.6.5. Financials (Based on Availability)
- 12.2.7 Roppe Corporation
- 12.2.7.1. Overview
- 12.2.7.2. Products
- 12.2.7.3. SWOT Analysis
- 12.2.7.4. Recent Developments
- 12.2.7.5. Financials (Based on Availability)
- 12.2.8 Tarkett
- 12.2.8.1. Overview
- 12.2.8.2. Products
- 12.2.8.3. SWOT Analysis
- 12.2.8.4. Recent Developments
- 12.2.8.5. Financials (Based on Availability)
- 12.2.9 Polyflor America
- 12.2.9.1. Overview
- 12.2.9.2. Products
- 12.2.9.3. SWOT Analysis
- 12.2.9.4. Recent Developments
- 12.2.9.5. Financials (Based on Availability)
- 12.2.10 Nora Systems Inc
- 12.2.10.1. Overview
- 12.2.10.2. Products
- 12.2.10.3. SWOT Analysis
- 12.2.10.4. Recent Developments
- 12.2.10.5. Financials (Based on Availability)
- 12.2.11 Forbo Flooring Systems
- 12.2.11.1. Overview
- 12.2.11.2. Products
- 12.2.11.3. SWOT Analysis
- 12.2.11.4. Recent Developments
- 12.2.11.5. Financials (Based on Availability)
- 12.2.1 Flowcrete
List of Figures
- Figure 1: South America Industrial Flooring Market Revenue Breakdown (Million, %) by Product 2024 & 2032
- Figure 2: South America Industrial Flooring Market Share (%) by Company 2024
List of Tables
- Table 1: South America Industrial Flooring Market Revenue Million Forecast, by Region 2019 & 2032
- Table 2: South America Industrial Flooring Market Volume K Tons Forecast, by Region 2019 & 2032
- Table 3: South America Industrial Flooring Market Revenue Million Forecast, by Resin Type 2019 & 2032
- Table 4: South America Industrial Flooring Market Volume K Tons Forecast, by Resin Type 2019 & 2032
- Table 5: South America Industrial Flooring Market Revenue Million Forecast, by Application 2019 & 2032
- Table 6: South America Industrial Flooring Market Volume K Tons Forecast, by Application 2019 & 2032
- Table 7: South America Industrial Flooring Market Revenue Million Forecast, by End-user Industry 2019 & 2032
- Table 8: South America Industrial Flooring Market Volume K Tons Forecast, by End-user Industry 2019 & 2032
- Table 9: South America Industrial Flooring Market Revenue Million Forecast, by Geography 2019 & 2032
- Table 10: South America Industrial Flooring Market Volume K Tons Forecast, by Geography 2019 & 2032
- Table 11: South America Industrial Flooring Market Revenue Million Forecast, by Region 2019 & 2032
- Table 12: South America Industrial Flooring Market Volume K Tons Forecast, by Region 2019 & 2032
- Table 13: South America Industrial Flooring Market Revenue Million Forecast, by Country 2019 & 2032
- Table 14: South America Industrial Flooring Market Volume K Tons Forecast, by Country 2019 & 2032
- Table 15: Brazil South America Industrial Flooring Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 16: Brazil South America Industrial Flooring Market Volume (K Tons) Forecast, by Application 2019 & 2032
- Table 17: Argentina South America Industrial Flooring Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 18: Argentina South America Industrial Flooring Market Volume (K Tons) Forecast, by Application 2019 & 2032
- Table 19: Rest of South America South America Industrial Flooring Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 20: Rest of South America South America Industrial Flooring Market Volume (K Tons) Forecast, by Application 2019 & 2032
- Table 21: South America Industrial Flooring Market Revenue Million Forecast, by Resin Type 2019 & 2032
- Table 22: South America Industrial Flooring Market Volume K Tons Forecast, by Resin Type 2019 & 2032
- Table 23: South America Industrial Flooring Market Revenue Million Forecast, by Application 2019 & 2032
- Table 24: South America Industrial Flooring Market Volume K Tons Forecast, by Application 2019 & 2032
- Table 25: South America Industrial Flooring Market Revenue Million Forecast, by End-user Industry 2019 & 2032
- Table 26: South America Industrial Flooring Market Volume K Tons Forecast, by End-user Industry 2019 & 2032
- Table 27: South America Industrial Flooring Market Revenue Million Forecast, by Geography 2019 & 2032
- Table 28: South America Industrial Flooring Market Volume K Tons Forecast, by Geography 2019 & 2032
- Table 29: South America Industrial Flooring Market Revenue Million Forecast, by Country 2019 & 2032
- Table 30: South America Industrial Flooring Market Volume K Tons Forecast, by Country 2019 & 2032
- Table 31: South America Industrial Flooring Market Revenue Million Forecast, by Resin Type 2019 & 2032
- Table 32: South America Industrial Flooring Market Volume K Tons Forecast, by Resin Type 2019 & 2032
- Table 33: South America Industrial Flooring Market Revenue Million Forecast, by Application 2019 & 2032
- Table 34: South America Industrial Flooring Market Volume K Tons Forecast, by Application 2019 & 2032
- Table 35: South America Industrial Flooring Market Revenue Million Forecast, by End-user Industry 2019 & 2032
- Table 36: South America Industrial Flooring Market Volume K Tons Forecast, by End-user Industry 2019 & 2032
- Table 37: South America Industrial Flooring Market Revenue Million Forecast, by Geography 2019 & 2032
- Table 38: South America Industrial Flooring Market Volume K Tons Forecast, by Geography 2019 & 2032
- Table 39: South America Industrial Flooring Market Revenue Million Forecast, by Country 2019 & 2032
- Table 40: South America Industrial Flooring Market Volume K Tons Forecast, by Country 2019 & 2032
- Table 41: South America Industrial Flooring Market Revenue Million Forecast, by Resin Type 2019 & 2032
- Table 42: South America Industrial Flooring Market Volume K Tons Forecast, by Resin Type 2019 & 2032
- Table 43: South America Industrial Flooring Market Revenue Million Forecast, by Application 2019 & 2032
- Table 44: South America Industrial Flooring Market Volume K Tons Forecast, by Application 2019 & 2032
- Table 45: South America Industrial Flooring Market Revenue Million Forecast, by End-user Industry 2019 & 2032
- Table 46: South America Industrial Flooring Market Volume K Tons Forecast, by End-user Industry 2019 & 2032
- Table 47: South America Industrial Flooring Market Revenue Million Forecast, by Geography 2019 & 2032
- Table 48: South America Industrial Flooring Market Volume K Tons Forecast, by Geography 2019 & 2032
- Table 49: South America Industrial Flooring Market Revenue Million Forecast, by Country 2019 & 2032
- Table 50: South America Industrial Flooring Market Volume K Tons Forecast, by Country 2019 & 2032
Frequently Asked Questions
1. What is the projected Compound Annual Growth Rate (CAGR) of the South America Industrial Flooring Market?
The projected CAGR is approximately > 3.00%.
2. Which companies are prominent players in the South America Industrial Flooring Market?
Key companies in the market include Flowcrete, Burke Flooring, Armstrong Flooring Inc, Flooring Solution, Dur-A-Flex Inc, Interfloor S A, Roppe Corporation, Tarkett, Polyflor America, Nora Systems Inc, Forbo Flooring Systems.
3. What are the main segments of the South America Industrial Flooring Market?
The market segments include Resin Type, Application, End-user Industry, Geography.
4. Can you provide details about the market size?
The market size is estimated to be USD XX Million as of 2022.
5. What are some drivers contributing to market growth?
Growing Awareness about the Advantages of Industrial Flooring; Increasing Demand from the Chemicals Industry.
6. What are the notable trends driving market growth?
Strong Demand from Food & Pharmaceutical Industries.
7. Are there any restraints impacting market growth?
Stringent Regulations on VOCs Released on Flooring; Other Restraints.
8. Can you provide examples of recent developments in the market?
Recent developments pertaining to the market studied will be covered in the full report.
9. What pricing options are available for accessing the report?
Pricing options include single-user, multi-user, and enterprise licenses priced at USD 4750, USD 5250, and USD 8750 respectively.
10. Is the market size provided in terms of value or volume?
The market size is provided in terms of value, measured in Million and volume, measured in K Tons.
11. Are there any specific market keywords associated with the report?
Yes, the market keyword associated with the report is "South America Industrial Flooring Market," which aids in identifying and referencing the specific market segment covered.
12. How do I determine which pricing option suits my needs best?
The pricing options vary based on user requirements and access needs. Individual users may opt for single-user licenses, while businesses requiring broader access may choose multi-user or enterprise licenses for cost-effective access to the report.
13. Are there any additional resources or data provided in the South America Industrial Flooring Market report?
While the report offers comprehensive insights, it's advisable to review the specific contents or supplementary materials provided to ascertain if additional resources or data are available.
14. How can I stay updated on further developments or reports in the South America Industrial Flooring Market?
To stay informed about further developments, trends, and reports in the South America Industrial Flooring Market, consider subscribing to industry newsletters, following relevant companies and organizations, or regularly checking reputable industry news sources and publications.
Methodology
Step 1 - Identification of Relevant Samples Size from Population Database
Step 2 - Approaches for Defining Global Market Size (Value, Volume* & Price*)
Note*: In applicable scenarios
Step 3 - Data Sources
Primary Research
- Web Analytics
- Survey Reports
- Research Institute
- Latest Research Reports
- Opinion Leaders
Secondary Research
- Annual Reports
- White Paper
- Latest Press Release
- Industry Association
- Paid Database
- Investor Presentations
Step 4 - Data Triangulation
Involves using different sources of information in order to increase the validity of a study
These sources are likely to be stakeholders in a program - participants, other researchers, program staff, other community members, and so on.
Then we put all data in single framework & apply various statistical tools to find out the dynamic on the market.
During the analysis stage, feedback from the stakeholder groups would be compared to determine areas of agreement as well as areas of divergence
