Key Insights
The Vietnam ride-hailing market, valued at $880 million in 2025, exhibits robust growth potential, projected to expand at a Compound Annual Growth Rate (CAGR) of 19.5% from 2025 to 2033. This rapid expansion is fueled by several key factors. Firstly, Vietnam's burgeoning middle class and increasing urbanization are driving demand for convenient and affordable transportation alternatives. Smartphone penetration and readily available internet access further contribute to the market's growth by enabling easy access to ride-hailing apps. Government initiatives promoting technological advancements and sustainable transportation also play a crucial role. The market is segmented by vehicle type (passenger cars and motorcycles), propulsion type (Internal Combustion Engine (ICE) and electric vehicles), and geographically across key provinces such as Hanoi, Ho Chi Minh City, and others. The dominance of motorcycle taxis reflects the local transportation culture, while the increasing adoption of electric vehicles aligns with global sustainability trends. Competitive pressures from established players like Grab and Gojek, alongside emerging local companies like FastGo and Lozi, drive innovation and affordability. Challenges remain, including traffic congestion in major cities, regulatory hurdles, and the need for consistent service quality across providers.
The projected market size for 2033 can be estimated by extrapolating the 2025 value using the given CAGR. Considering a 19.5% annual growth, the market is expected to witness significant expansion throughout the forecast period. The competitive landscape suggests continued innovation in service offerings, pricing strategies, and technological integration. This will likely be coupled with ongoing efforts to enhance user safety and driver welfare. The market's growth trajectory strongly indicates a promising future, but sustained success will depend on addressing the challenges mentioned above and adapting to the dynamic regulatory environment. The increasing adoption of electric vehicles within the ride-hailing sector will be a pivotal factor in shaping the market's long-term sustainability and growth.
Vietnam Ride Hailing Market: A Comprehensive Report (2019-2033)
This in-depth report provides a comprehensive analysis of the Vietnam ride-hailing market, encompassing market dynamics, growth trends, regional dominance, product landscape, key players, and future outlook. The study period covers 2019-2033, with 2025 as the base and estimated year. This report is essential for industry professionals, investors, and strategists seeking to understand and capitalize on opportunities within this rapidly evolving sector. The report segments the market by vehicle type (passenger cars, motorcycles), propulsion type (ICE, electric), and province (Hanoi, Ho Chi Minh City, Binh Duong, Dong Nai, Ba Ria-Vung Tau, Hai Phong, Quang Ninh, Bac Ninh, Thanh Hoa, Nghe An, and other provinces).
Vietnam Ride Hailing Market Dynamics & Structure
The Vietnamese ride-hailing market is characterized by intense competition, rapid technological advancements, and a dynamic regulatory landscape. Market concentration is moderately high, with a few dominant players alongside numerous smaller operators. Technological innovation, driven by the adoption of mobile technologies and AI-powered solutions, is a key driver. However, regulatory hurdles, including licensing requirements and data privacy concerns, pose significant challenges. The market also witnesses the emergence of electric vehicle (EV) options, pushing technological innovation forward. Substitutes, such as private car ownership and public transportation, exert competitive pressure. End-user demographics are diverse, ranging from young urban professionals to older generations, reflecting the market's broad appeal. M&A activity has been moderate, with larger players strategically acquiring smaller companies to expand their market share.
- Market Concentration: Moderately high, with Grab and Gojek holding significant shares. Smaller players focus on niche segments.
- Technological Innovation: Rapid adoption of mobile apps, AI-powered dispatch systems, and electric vehicle integration.
- Regulatory Framework: Evolving regulations related to licensing, safety, and data privacy.
- Competitive Product Substitutes: Private car ownership, public transportation (buses, taxis).
- End-User Demographics: Diverse, encompassing various age groups and income levels across urban and suburban areas.
- M&A Trends: Moderate activity, with strategic acquisitions aimed at market expansion and technological enhancement (xx deals in the last 5 years).
Vietnam Ride Hailing Market Growth Trends & Insights
The Vietnam ride-hailing market exhibits significant growth potential, fueled by rising urbanization, increasing smartphone penetration, and changing consumer preferences for convenient transportation options. Market size has experienced substantial growth from xx million units in 2019 to an estimated xx million units in 2025, exhibiting a CAGR of xx%. Technological disruptions, such as the introduction of EV ride-hailing services, and shifting consumer behavior towards on-demand services are shaping the market landscape. Market penetration is expected to reach xx% by 2033. The adoption rate of ride-hailing services is particularly high among younger demographics and in major urban centers. Furthermore, the increasing adoption of cashless payment methods is accelerating market growth. Government initiatives to promote digitalization and sustainable transportation are also contributing to positive market dynamics.
Dominant Regions, Countries, or Segments in Vietnam Ride Hailing Market
Hanoi and Ho Chi Minh City are the dominant regions, accounting for a combined xx% of the market share in 2025. Binh Duong, Dong Nai, and Ba Ria-Vung Tau are also experiencing rapid growth due to their proximity to Ho Chi Minh City and robust economic activities. The passenger car segment holds a larger share than the motorcycle segment, particularly in urban areas. Within propulsion types, Internal Combustion Engine (ICE) vehicles still dominate but electric vehicle adoption is gradually increasing, driven by environmental concerns and government incentives.
- Key Drivers:
- Rapid urbanization and increasing population density in major cities.
- Rising disposable incomes and a growing middle class.
- Increased smartphone penetration and internet accessibility.
- Government support for digitalization and sustainable transportation.
- Dominance Factors: High population density, economic activity, and infrastructure development in Hanoi and Ho Chi Minh City.
Vietnam Ride Hailing Market Product Landscape
The product landscape is characterized by a variety of services offered, including passenger cars and motorcycles, with options ranging from budget-friendly to premium rides. Technological advancements, such as real-time tracking, in-app payment options, and ride-sharing features, enhance the user experience. Unique selling propositions often focus on safety features, pricing strategies, and customer service. The emergence of electric vehicle options is diversifying the product portfolio.
Key Drivers, Barriers & Challenges in Vietnam Ride-Hailing Market
Key Drivers: Rising urbanization, increasing smartphone penetration, evolving consumer preferences for convenient transportation, government initiatives promoting digitalization and sustainable transport, and expansion of e-commerce delivery services creating demand for last-mile logistics.
Challenges: Intense competition, regulatory uncertainties, infrastructure limitations in some regions, cybersecurity risks, and fluctuating fuel prices (affecting ICE vehicle operations). The market faces intense competitive pressure from established players and new entrants. Regulatory uncertainty poses challenges in terms of licensing and safety standards.
Emerging Opportunities in Vietnam Ride Hailing Market
Emerging opportunities lie in expanding services to underserved areas, leveraging technological advancements for enhanced safety and efficiency, integrating ride-hailing with other transportation modes, and capitalizing on the growing demand for e-commerce delivery services. The market presents significant potential for specialized services, such as airport transfers, luxury rides, and delivery services for businesses.
Growth Accelerators in the Vietnam Ride Hailing Market Industry
Long-term growth will be driven by continued technological innovation, strategic partnerships between ride-hailing companies and automakers, the expansion of electric vehicle adoption and supportive government policies, such as infrastructure improvements and incentives to promote sustainable transportation options.
Key Players Shaping the Vietnam Ride Hailing Market Market
- Van Thong E-commerce Joint Stock Company
- FastGo Vietnam JSC
- Lozi Vietnam Joint Stock Company
- Vinasun Corporation
- Be Group JSC
- Viettel Post (MyGo)
- GrabTaxi Holdings Inc
- Xanh SM (GSM)
- GoJek Vietnam (GoViet)
- Mai Linh Corporation
Notable Milestones in Vietnam Ride Hailing Market Sector
- June 2023: VinFast launched the VF 3, a mini electric car model, impacting the electric vehicle segment.
- October 2023: Gojek expanded into Binh Duong and Dong Nai provinces, intensifying competition in these regions.
- January 2024: Mai Linh Corporation expanded services in Hanoi, Da Nang, and Dong Nai, strengthening its market position.
- March 2024: Xanh SM Laos expanded its electric taxi service to Savannakhet Province, signaling its commitment to EVs.
In-Depth Vietnam Ride Hailing Market Market Outlook
The Vietnam ride-hailing market is poised for continued growth, driven by favorable demographic trends, technological advancements, and supportive government policies. Strategic partnerships, investments in electric vehicle infrastructure, and expansion into underserved areas will be key to unlocking the market's full potential. The market presents lucrative opportunities for both established players and new entrants willing to adapt to the rapidly changing landscape and capitalize on emerging trends.
Vietnam Ride Hailing Market Segmentation
-
1. Vehicle Type
- 1.1. Passenger Cars
- 1.2. Motorcycles
-
2. Propulsion Type
- 2.1. Internal Combustion Engine (ICE)
- 2.2. Electric
-
3. Province
- 3.1. Hanoi
- 3.2. Ho Chi Minh
- 3.3. Binh Duong
- 3.4. Dong Nai
- 3.5. Ba Ria-Vung Tau
- 3.6. Hai Phong
- 3.7. Quang Ninh
- 3.8. Bac Ninh
- 3.9. Thanh Hoa
- 3.10. Nghe An
- 3.11. Other Provinces
Vietnam Ride Hailing Market Segmentation By Geography
- 1. Vietnam
Vietnam Ride Hailing Market REPORT HIGHLIGHTS
| Aspects | Details |
|---|---|
| Study Period | 2019-2033 |
| Base Year | 2024 |
| Estimated Year | 2025 |
| Forecast Period | 2025-2033 |
| Historical Period | 2019-2024 |
| Growth Rate | CAGR of 19.50% from 2019-2033 |
| Segmentation |
|
Table of Contents
- 1. Introduction
- 1.1. Research Scope
- 1.2. Market Segmentation
- 1.3. Research Methodology
- 1.4. Definitions and Assumptions
- 2. Executive Summary
- 2.1. Introduction
- 3. Market Dynamics
- 3.1. Introduction
- 3.2. Market Drivers
- 3.2.1. Increased Travel and Tourism to Provide Long-term Momentum in Market; Increased Internet and Smartphone Penetration to Drive Market Demand
- 3.3. Market Restrains
- 3.3.1. High Purchase and Maintenance Costs
- 3.4. Market Trends
- 3.4.1. Passenger Cars will Continue to be the Largest Segment
- 4. Market Factor Analysis
- 4.1. Porters Five Forces
- 4.2. Supply/Value Chain
- 4.3. PESTEL analysis
- 4.4. Market Entropy
- 4.5. Patent/Trademark Analysis
- 5. Vietnam Ride Hailing Market Analysis, Insights and Forecast, 2019-2031
- 5.1. Market Analysis, Insights and Forecast - by Vehicle Type
- 5.1.1. Passenger Cars
- 5.1.2. Motorcycles
- 5.2. Market Analysis, Insights and Forecast - by Propulsion Type
- 5.2.1. Internal Combustion Engine (ICE)
- 5.2.2. Electric
- 5.3. Market Analysis, Insights and Forecast - by Province
- 5.3.1. Hanoi
- 5.3.2. Ho Chi Minh
- 5.3.3. Binh Duong
- 5.3.4. Dong Nai
- 5.3.5. Ba Ria-Vung Tau
- 5.3.6. Hai Phong
- 5.3.7. Quang Ninh
- 5.3.8. Bac Ninh
- 5.3.9. Thanh Hoa
- 5.3.10. Nghe An
- 5.3.11. Other Provinces
- 5.4. Market Analysis, Insights and Forecast - by Region
- 5.4.1. Vietnam
- 5.1. Market Analysis, Insights and Forecast - by Vehicle Type
- 6. Competitive Analysis
- 6.1. Market Share Analysis 2024
- 6.2. Company Profiles
- 6.2.1 Van Thong E-commerce Joint Stock Company
- 6.2.1.1. Overview
- 6.2.1.2. Products
- 6.2.1.3. SWOT Analysis
- 6.2.1.4. Recent Developments
- 6.2.1.5. Financials (Based on Availability)
- 6.2.2 FastGo Vietnam JSC
- 6.2.2.1. Overview
- 6.2.2.2. Products
- 6.2.2.3. SWOT Analysis
- 6.2.2.4. Recent Developments
- 6.2.2.5. Financials (Based on Availability)
- 6.2.3 Lozi Vietnam Joint Stock Company*List Not Exhaustive
- 6.2.3.1. Overview
- 6.2.3.2. Products
- 6.2.3.3. SWOT Analysis
- 6.2.3.4. Recent Developments
- 6.2.3.5. Financials (Based on Availability)
- 6.2.4 Vinasun Corporation
- 6.2.4.1. Overview
- 6.2.4.2. Products
- 6.2.4.3. SWOT Analysis
- 6.2.4.4. Recent Developments
- 6.2.4.5. Financials (Based on Availability)
- 6.2.5 Be Group JSC
- 6.2.5.1. Overview
- 6.2.5.2. Products
- 6.2.5.3. SWOT Analysis
- 6.2.5.4. Recent Developments
- 6.2.5.5. Financials (Based on Availability)
- 6.2.6 Viettel Post (MyGo)
- 6.2.6.1. Overview
- 6.2.6.2. Products
- 6.2.6.3. SWOT Analysis
- 6.2.6.4. Recent Developments
- 6.2.6.5. Financials (Based on Availability)
- 6.2.7 GrabTaxi Holdings Inc
- 6.2.7.1. Overview
- 6.2.7.2. Products
- 6.2.7.3. SWOT Analysis
- 6.2.7.4. Recent Developments
- 6.2.7.5. Financials (Based on Availability)
- 6.2.8 Xanh SM (GSM)
- 6.2.8.1. Overview
- 6.2.8.2. Products
- 6.2.8.3. SWOT Analysis
- 6.2.8.4. Recent Developments
- 6.2.8.5. Financials (Based on Availability)
- 6.2.9 GoJek Vietnam (GoViet)
- 6.2.9.1. Overview
- 6.2.9.2. Products
- 6.2.9.3. SWOT Analysis
- 6.2.9.4. Recent Developments
- 6.2.9.5. Financials (Based on Availability)
- 6.2.10 Mai Linh Corporation
- 6.2.10.1. Overview
- 6.2.10.2. Products
- 6.2.10.3. SWOT Analysis
- 6.2.10.4. Recent Developments
- 6.2.10.5. Financials (Based on Availability)
- 6.2.1 Van Thong E-commerce Joint Stock Company
List of Figures
- Figure 1: Vietnam Ride Hailing Market Revenue Breakdown (Million, %) by Product 2024 & 2032
- Figure 2: Vietnam Ride Hailing Market Share (%) by Company 2024
List of Tables
- Table 1: Vietnam Ride Hailing Market Revenue Million Forecast, by Region 2019 & 2032
- Table 2: Vietnam Ride Hailing Market Revenue Million Forecast, by Vehicle Type 2019 & 2032
- Table 3: Vietnam Ride Hailing Market Revenue Million Forecast, by Propulsion Type 2019 & 2032
- Table 4: Vietnam Ride Hailing Market Revenue Million Forecast, by Province 2019 & 2032
- Table 5: Vietnam Ride Hailing Market Revenue Million Forecast, by Region 2019 & 2032
- Table 6: Vietnam Ride Hailing Market Revenue Million Forecast, by Country 2019 & 2032
- Table 7: Vietnam Ride Hailing Market Revenue Million Forecast, by Vehicle Type 2019 & 2032
- Table 8: Vietnam Ride Hailing Market Revenue Million Forecast, by Propulsion Type 2019 & 2032
- Table 9: Vietnam Ride Hailing Market Revenue Million Forecast, by Province 2019 & 2032
- Table 10: Vietnam Ride Hailing Market Revenue Million Forecast, by Country 2019 & 2032
Frequently Asked Questions
1. What is the projected Compound Annual Growth Rate (CAGR) of the Vietnam Ride Hailing Market?
The projected CAGR is approximately 19.50%.
2. Which companies are prominent players in the Vietnam Ride Hailing Market?
Key companies in the market include Van Thong E-commerce Joint Stock Company, FastGo Vietnam JSC, Lozi Vietnam Joint Stock Company*List Not Exhaustive, Vinasun Corporation, Be Group JSC, Viettel Post (MyGo), GrabTaxi Holdings Inc, Xanh SM (GSM), GoJek Vietnam (GoViet), Mai Linh Corporation.
3. What are the main segments of the Vietnam Ride Hailing Market?
The market segments include Vehicle Type, Propulsion Type, Province.
4. Can you provide details about the market size?
The market size is estimated to be USD 0.88 Million as of 2022.
5. What are some drivers contributing to market growth?
Increased Travel and Tourism to Provide Long-term Momentum in Market; Increased Internet and Smartphone Penetration to Drive Market Demand.
6. What are the notable trends driving market growth?
Passenger Cars will Continue to be the Largest Segment.
7. Are there any restraints impacting market growth?
High Purchase and Maintenance Costs.
8. Can you provide examples of recent developments in the market?
March 2024: Following successful launches in Vientiane and the tourist town of Vang Vieng, Xanh SM Laos officially expanded its electric taxi service to Savannakhet Province. This marks Xanh SM’s next step in brand development and the company’s continued commitment toward promoting electric vehicles and environmental protection worldwide.
9. What pricing options are available for accessing the report?
Pricing options include single-user, multi-user, and enterprise licenses priced at USD 3800, USD 4500, and USD 5800 respectively.
10. Is the market size provided in terms of value or volume?
The market size is provided in terms of value, measured in Million.
11. Are there any specific market keywords associated with the report?
Yes, the market keyword associated with the report is "Vietnam Ride Hailing Market," which aids in identifying and referencing the specific market segment covered.
12. How do I determine which pricing option suits my needs best?
The pricing options vary based on user requirements and access needs. Individual users may opt for single-user licenses, while businesses requiring broader access may choose multi-user or enterprise licenses for cost-effective access to the report.
13. Are there any additional resources or data provided in the Vietnam Ride Hailing Market report?
While the report offers comprehensive insights, it's advisable to review the specific contents or supplementary materials provided to ascertain if additional resources or data are available.
14. How can I stay updated on further developments or reports in the Vietnam Ride Hailing Market?
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Methodology
Step 1 - Identification of Relevant Samples Size from Population Database
Step 2 - Approaches for Defining Global Market Size (Value, Volume* & Price*)
Note*: In applicable scenarios
Step 3 - Data Sources
Primary Research
- Web Analytics
- Survey Reports
- Research Institute
- Latest Research Reports
- Opinion Leaders
Secondary Research
- Annual Reports
- White Paper
- Latest Press Release
- Industry Association
- Paid Database
- Investor Presentations
Step 4 - Data Triangulation
Involves using different sources of information in order to increase the validity of a study
These sources are likely to be stakeholders in a program - participants, other researchers, program staff, other community members, and so on.
Then we put all data in single framework & apply various statistical tools to find out the dynamic on the market.
During the analysis stage, feedback from the stakeholder groups would be compared to determine areas of agreement as well as areas of divergence
