Key Insights
The North America Battery Energy Storage System (BESS) market is experiencing robust growth, projected to reach $3.91 billion in 2025 and expand significantly throughout the forecast period (2025-2033). A Compound Annual Growth Rate (CAGR) of 31.28% signifies strong market momentum driven by several key factors. Increasing demand for renewable energy sources like solar and wind power, coupled with the intermittent nature of these resources, necessitates efficient energy storage solutions. Furthermore, government initiatives promoting clean energy adoption and grid modernization are fostering BESS market expansion. The residential sector is witnessing growth due to increasing electricity costs and the desire for energy independence, while the commercial & industrial sector is driven by the need for backup power and improved energy efficiency. Lithium-ion batteries currently dominate the technology segment due to their high energy density and longer lifespan, but other technologies are gradually gaining traction. Key players like Tesla, Samsung SDI, LG Energy Solution, and others are actively investing in R&D and expanding their production capacities to meet the surging demand. The market is segmented by technology type (Lithium-ion, Lead-acid, Other) and application (Residential, Commercial & Industrial, Utility). Competition is intense, with established players and emerging companies vying for market share through technological innovation, strategic partnerships, and expansion into new geographical areas. The robust growth trajectory is expected to continue, driven by technological advancements, favorable government policies, and increasing energy security concerns.
North America, particularly the United States, Canada, and Mexico, constitutes a significant portion of the global BESS market. The region's advanced energy infrastructure, supportive regulatory frameworks, and substantial investments in renewable energy projects contribute to this dominance. However, challenges such as the high initial cost of BESS systems and concerns about battery lifespan and safety remain. Overcoming these obstacles through technological advancements and improved battery management systems will be crucial for further market expansion. The focus on improving grid stability and resilience, coupled with the decreasing cost of battery technologies, will be instrumental in driving market growth in the coming years. The market is poised for significant expansion, presenting lucrative opportunities for both established and emerging players. Strategic investments in R&D, efficient supply chains, and innovative business models will be critical for success in this dynamic and rapidly evolving market.

North America Battery Energy Storage System Market Report: 2019-2033
This comprehensive report provides a detailed analysis of the North America Battery Energy Storage System (BESS) market, encompassing market dynamics, growth trends, regional analysis, product landscape, key players, and future outlook. The report covers the period from 2019 to 2033, with 2025 as the base year and a forecast period of 2025-2033. This in-depth study is essential for industry professionals, investors, and strategic decision-makers seeking to understand and capitalize on opportunities within this rapidly evolving sector. The market is segmented by technology type (Lithium-ion Batteries, Lead-Acid Batteries, Other technology types) and application (Residential, Commercial & Industrial, Utility). The total market size is projected to reach xx Million units by 2033.
North America Battery Energy Storage System Market Dynamics & Structure
The North American BESS market is characterized by increasing market concentration among major players, driven by significant technological advancements, supportive government regulations, and the growing demand for renewable energy integration. The market exhibits dynamic competitive landscapes influenced by mergers and acquisitions (M&A) activity.
- Market Concentration: The market is moderately concentrated, with key players holding substantial market share. However, several smaller, innovative companies are emerging, challenging the established players.
- Technological Innovation: Lithium-ion batteries dominate the market due to their high energy density and long lifespan. However, ongoing research and development in solid-state batteries and other technologies promise further advancements in energy storage capacity and efficiency.
- Regulatory Frameworks: Government incentives and policies supporting renewable energy integration are crucial growth drivers. Stringent environmental regulations are pushing the adoption of cleaner energy sources and BESS solutions.
- Competitive Product Substitutes: While BESS is currently the leading technology, other energy storage solutions, such as pumped hydro storage, are also available, though with limitations in scalability and geographical applicability.
- End-User Demographics: The residential sector is experiencing increased adoption of BESS, primarily driven by the desire for energy independence and cost savings. The utility and commercial & industrial sectors represent the largest market segments.
- M&A Trends: The BESS market has witnessed significant M&A activity in recent years, with larger companies acquiring smaller, specialized firms to expand their product portfolio and market reach. The total deal volume over the historical period (2019-2024) is estimated at xx Million units.
North America Battery Energy Storage System Market Growth Trends & Insights
The North American BESS market has experienced substantial growth over the historical period (2019-2024), driven by increasing demand for renewable energy integration and grid stabilization. The market is projected to maintain a robust Compound Annual Growth Rate (CAGR) of xx% during the forecast period (2025-2033), reaching xx Million units by 2033. This growth is fueled by technological advancements leading to decreased battery costs and enhanced performance, supportive government policies promoting renewable energy adoption, and increasing concerns about climate change. The market penetration rate has increased steadily over the past few years, and it is expected to continue this trend in the foreseeable future.
Consumer behavior shifts towards environmentally sustainable energy sources and rising energy costs are also contributing factors. Technological disruptions, such as the development of more efficient and cost-effective battery chemistries, are expected to further accelerate market growth.

Dominant Regions, Countries, or Segments in North America Battery Energy Storage System Market
The utility sector accounts for the largest share of the North American BESS market, followed by the commercial and industrial sector. This dominance is driven by the increasing need for grid modernization, enhanced reliability, and the integration of renewable energy sources into the power grid. The Lithium-ion battery technology segment holds the largest market share due to its superior energy density, longer lifespan, and improved efficiency compared to lead-acid batteries.
Key Drivers for Utility Segment Dominance:
- Growing renewable energy capacity necessitates efficient energy storage solutions.
- Stringent grid reliability and stability requirements.
- Government incentives and policies supporting grid modernization initiatives.
Key Drivers for Lithium-ion Battery Segment Dominance:
- Higher energy density, leading to smaller system footprints.
- Longer lifespan and reduced maintenance costs.
- Continuous technological advancements leading to improved performance and reduced costs.
The US holds the largest market share among the North American countries due to its extensive electricity grid, higher renewable energy adoption rate, and significant government support for energy storage projects. However, Canada is also witnessing rapid growth driven by policies aimed at decarbonizing its energy sector and expanding its renewable energy capacity.
North America Battery Energy Storage System Market Product Landscape
The North American BESS market offers a diverse range of products catering to various applications and needs. Innovation is focused on increasing energy density, extending lifespan, improving safety features, and reducing costs. Key product differentiators include energy storage capacity, power output, charging/discharging rates, and system integration capabilities. Advancements in battery management systems (BMS) and power electronics are crucial for enhancing system efficiency and reliability. The integration of smart grid technologies is also gaining traction, enhancing grid management and optimizing energy distribution.
Key Drivers, Barriers & Challenges in North America Battery Energy Storage System Market
Key Drivers:
- Growing demand for renewable energy integration.
- Increasing concerns about grid stability and reliability.
- Government incentives and policies supporting energy storage deployment.
- Decreasing battery costs and improved performance.
Key Challenges:
- High upfront capital costs remain a barrier for widespread adoption.
- Supply chain disruptions and the availability of raw materials pose a challenge.
- Regulatory uncertainties and permitting complexities can hinder project development.
- Competition from alternative energy storage technologies and established energy providers.
Emerging Opportunities in North America Battery Energy Storage System Market
- Microgrids and off-grid applications represent significant untapped market potential.
- The integration of BESS into electric vehicle (EV) charging infrastructure is gaining momentum.
- Development of second-life applications for used BESS batteries extends their lifecycle and reduces environmental impact.
- Advanced battery chemistries and improved energy management systems offer opportunities for enhanced efficiency and performance.
Growth Accelerators in the North America Battery Energy Storage System Market Industry
The North American BESS market is poised for long-term growth fueled by technological advancements in battery technology, increased government support for renewable energy integration, and declining battery costs. Strategic partnerships between battery manufacturers, energy providers, and technology companies are further accelerating market expansion. The development of standardized system designs and improved grid integration capabilities are vital for fostering wider adoption.
Key Players Shaping the North America Battery Energy Storage System Market Market
- Samsung SDI Co Ltd
- LG Energy Solution Ltd
- Contemporary Amperex Technology Co Ltd
- AES Corporation
- BYD Company Limited
- Sunverge Energy LLC
- Tesla Inc
- Panasonic Corporation
- Saft America Inc
Notable Milestones in North America Battery Energy Storage System Market Sector
- July 2023: EVLO Energy announces a 3MW/12MWh battery energy storage system in Vermont, enhancing renewable energy integration.
- June 2023: Ameresco and Atura Power partner to construct a 250 MW/1 GWh battery energy storage system in Canada, securing a 20-year capacity agreement.
In-Depth North America Battery Energy Storage System Market Market Outlook
The North American BESS market is poised for significant growth in the coming years, driven by a confluence of factors including increasing demand for renewable energy, the need for grid modernization, and ongoing technological advancements. The market presents significant opportunities for companies involved in battery manufacturing, system integration, and energy management. Strategic partnerships and collaborations will be crucial for capitalizing on the growth potential and addressing the challenges associated with widespread BESS adoption. The future outlook is optimistic, with projections indicating sustained growth and increasing market penetration across various sectors.
North America Battery Energy Storage System Market Segmentation
-
1. Technology Type
- 1.1. Lithium-ion Batteries
- 1.2. Lead-Acid Batteries
- 1.3. Other technology types
-
2. Application
- 2.1. Residential
- 2.2. Commercial & Industrial
- 2.3. Utility
-
3. Geography
- 3.1. United States
- 3.2. Canada
- 3.3. Rest of North America
North America Battery Energy Storage System Market Segmentation By Geography
- 1. United States
- 2. Canada
- 3. Rest of North America

North America Battery Energy Storage System Market REPORT HIGHLIGHTS
Aspects | Details |
---|---|
Study Period | 2019-2033 |
Base Year | 2024 |
Estimated Year | 2025 |
Forecast Period | 2025-2033 |
Historical Period | 2019-2024 |
Growth Rate | CAGR of 31.28% from 2019-2033 |
Segmentation |
|
Table of Contents
- 1. Introduction
- 1.1. Research Scope
- 1.2. Market Segmentation
- 1.3. Research Methodology
- 1.4. Definitions and Assumptions
- 2. Executive Summary
- 2.1. Introduction
- 3. Market Dynamics
- 3.1. Introduction
- 3.2. Market Drivers
- 3.2.1. 4.; INCREASE IN ADOPTION OF RENEWABLE ENERGY4.; DECLINING COST OF LITHIUM-ION BATTERIES
- 3.3. Market Restrains
- 3.3.1. 4.; PRESENCE OF OTHER ENERGY STORAGE SYSTEMS
- 3.4. Market Trends
- 3.4.1. Lithium-Ion Battery Is Expected to Witness Significant Growth
- 4. Market Factor Analysis
- 4.1. Porters Five Forces
- 4.2. Supply/Value Chain
- 4.3. PESTEL analysis
- 4.4. Market Entropy
- 4.5. Patent/Trademark Analysis
- 5. North America Battery Energy Storage System Market Analysis, Insights and Forecast, 2019-2031
- 5.1. Market Analysis, Insights and Forecast - by Technology Type
- 5.1.1. Lithium-ion Batteries
- 5.1.2. Lead-Acid Batteries
- 5.1.3. Other technology types
- 5.2. Market Analysis, Insights and Forecast - by Application
- 5.2.1. Residential
- 5.2.2. Commercial & Industrial
- 5.2.3. Utility
- 5.3. Market Analysis, Insights and Forecast - by Geography
- 5.3.1. United States
- 5.3.2. Canada
- 5.3.3. Rest of North America
- 5.4. Market Analysis, Insights and Forecast - by Region
- 5.4.1. United States
- 5.4.2. Canada
- 5.4.3. Rest of North America
- 5.1. Market Analysis, Insights and Forecast - by Technology Type
- 6. United States North America Battery Energy Storage System Market Analysis, Insights and Forecast, 2019-2031
- 6.1. Market Analysis, Insights and Forecast - by Technology Type
- 6.1.1. Lithium-ion Batteries
- 6.1.2. Lead-Acid Batteries
- 6.1.3. Other technology types
- 6.2. Market Analysis, Insights and Forecast - by Application
- 6.2.1. Residential
- 6.2.2. Commercial & Industrial
- 6.2.3. Utility
- 6.3. Market Analysis, Insights and Forecast - by Geography
- 6.3.1. United States
- 6.3.2. Canada
- 6.3.3. Rest of North America
- 6.1. Market Analysis, Insights and Forecast - by Technology Type
- 7. Canada North America Battery Energy Storage System Market Analysis, Insights and Forecast, 2019-2031
- 7.1. Market Analysis, Insights and Forecast - by Technology Type
- 7.1.1. Lithium-ion Batteries
- 7.1.2. Lead-Acid Batteries
- 7.1.3. Other technology types
- 7.2. Market Analysis, Insights and Forecast - by Application
- 7.2.1. Residential
- 7.2.2. Commercial & Industrial
- 7.2.3. Utility
- 7.3. Market Analysis, Insights and Forecast - by Geography
- 7.3.1. United States
- 7.3.2. Canada
- 7.3.3. Rest of North America
- 7.1. Market Analysis, Insights and Forecast - by Technology Type
- 8. Rest of North America North America Battery Energy Storage System Market Analysis, Insights and Forecast, 2019-2031
- 8.1. Market Analysis, Insights and Forecast - by Technology Type
- 8.1.1. Lithium-ion Batteries
- 8.1.2. Lead-Acid Batteries
- 8.1.3. Other technology types
- 8.2. Market Analysis, Insights and Forecast - by Application
- 8.2.1. Residential
- 8.2.2. Commercial & Industrial
- 8.2.3. Utility
- 8.3. Market Analysis, Insights and Forecast - by Geography
- 8.3.1. United States
- 8.3.2. Canada
- 8.3.3. Rest of North America
- 8.1. Market Analysis, Insights and Forecast - by Technology Type
- 9. United States North America Battery Energy Storage System Market Analysis, Insights and Forecast, 2019-2031
- 10. Canada North America Battery Energy Storage System Market Analysis, Insights and Forecast, 2019-2031
- 11. Mexico North America Battery Energy Storage System Market Analysis, Insights and Forecast, 2019-2031
- 12. Rest of North America North America Battery Energy Storage System Market Analysis, Insights and Forecast, 2019-2031
- 13. Competitive Analysis
- 13.1. Market Share Analysis 2024
- 13.2. Company Profiles
- 13.2.1 Samsung SDI Co Ltd
- 13.2.1.1. Overview
- 13.2.1.2. Products
- 13.2.1.3. SWOT Analysis
- 13.2.1.4. Recent Developments
- 13.2.1.5. Financials (Based on Availability)
- 13.2.2 LG Energy Solution Ltd
- 13.2.2.1. Overview
- 13.2.2.2. Products
- 13.2.2.3. SWOT Analysis
- 13.2.2.4. Recent Developments
- 13.2.2.5. Financials (Based on Availability)
- 13.2.3 Contemporary Amperex Technology Co Ltd
- 13.2.3.1. Overview
- 13.2.3.2. Products
- 13.2.3.3. SWOT Analysis
- 13.2.3.4. Recent Developments
- 13.2.3.5. Financials (Based on Availability)
- 13.2.4 AES Corporation*List Not Exhaustive
- 13.2.4.1. Overview
- 13.2.4.2. Products
- 13.2.4.3. SWOT Analysis
- 13.2.4.4. Recent Developments
- 13.2.4.5. Financials (Based on Availability)
- 13.2.5 BYD Company Limited
- 13.2.5.1. Overview
- 13.2.5.2. Products
- 13.2.5.3. SWOT Analysis
- 13.2.5.4. Recent Developments
- 13.2.5.5. Financials (Based on Availability)
- 13.2.6 Sunverge Energy LLC
- 13.2.6.1. Overview
- 13.2.6.2. Products
- 13.2.6.3. SWOT Analysis
- 13.2.6.4. Recent Developments
- 13.2.6.5. Financials (Based on Availability)
- 13.2.7 Tesla Inc
- 13.2.7.1. Overview
- 13.2.7.2. Products
- 13.2.7.3. SWOT Analysis
- 13.2.7.4. Recent Developments
- 13.2.7.5. Financials (Based on Availability)
- 13.2.8 Panasonic Corporation
- 13.2.8.1. Overview
- 13.2.8.2. Products
- 13.2.8.3. SWOT Analysis
- 13.2.8.4. Recent Developments
- 13.2.8.5. Financials (Based on Availability)
- 13.2.9 Saft America Inc
- 13.2.9.1. Overview
- 13.2.9.2. Products
- 13.2.9.3. SWOT Analysis
- 13.2.9.4. Recent Developments
- 13.2.9.5. Financials (Based on Availability)
- 13.2.1 Samsung SDI Co Ltd
List of Figures
- Figure 1: North America Battery Energy Storage System Market Revenue Breakdown (Million, %) by Product 2024 & 2032
- Figure 2: North America Battery Energy Storage System Market Share (%) by Company 2024
List of Tables
- Table 1: North America Battery Energy Storage System Market Revenue Million Forecast, by Region 2019 & 2032
- Table 2: North America Battery Energy Storage System Market Volume K Units Forecast, by Region 2019 & 2032
- Table 3: North America Battery Energy Storage System Market Revenue Million Forecast, by Technology Type 2019 & 2032
- Table 4: North America Battery Energy Storage System Market Volume K Units Forecast, by Technology Type 2019 & 2032
- Table 5: North America Battery Energy Storage System Market Revenue Million Forecast, by Application 2019 & 2032
- Table 6: North America Battery Energy Storage System Market Volume K Units Forecast, by Application 2019 & 2032
- Table 7: North America Battery Energy Storage System Market Revenue Million Forecast, by Geography 2019 & 2032
- Table 8: North America Battery Energy Storage System Market Volume K Units Forecast, by Geography 2019 & 2032
- Table 9: North America Battery Energy Storage System Market Revenue Million Forecast, by Region 2019 & 2032
- Table 10: North America Battery Energy Storage System Market Volume K Units Forecast, by Region 2019 & 2032
- Table 11: North America Battery Energy Storage System Market Revenue Million Forecast, by Country 2019 & 2032
- Table 12: North America Battery Energy Storage System Market Volume K Units Forecast, by Country 2019 & 2032
- Table 13: United States North America Battery Energy Storage System Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 14: United States North America Battery Energy Storage System Market Volume (K Units) Forecast, by Application 2019 & 2032
- Table 15: Canada North America Battery Energy Storage System Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 16: Canada North America Battery Energy Storage System Market Volume (K Units) Forecast, by Application 2019 & 2032
- Table 17: Mexico North America Battery Energy Storage System Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 18: Mexico North America Battery Energy Storage System Market Volume (K Units) Forecast, by Application 2019 & 2032
- Table 19: Rest of North America North America Battery Energy Storage System Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 20: Rest of North America North America Battery Energy Storage System Market Volume (K Units) Forecast, by Application 2019 & 2032
- Table 21: North America Battery Energy Storage System Market Revenue Million Forecast, by Technology Type 2019 & 2032
- Table 22: North America Battery Energy Storage System Market Volume K Units Forecast, by Technology Type 2019 & 2032
- Table 23: North America Battery Energy Storage System Market Revenue Million Forecast, by Application 2019 & 2032
- Table 24: North America Battery Energy Storage System Market Volume K Units Forecast, by Application 2019 & 2032
- Table 25: North America Battery Energy Storage System Market Revenue Million Forecast, by Geography 2019 & 2032
- Table 26: North America Battery Energy Storage System Market Volume K Units Forecast, by Geography 2019 & 2032
- Table 27: North America Battery Energy Storage System Market Revenue Million Forecast, by Country 2019 & 2032
- Table 28: North America Battery Energy Storage System Market Volume K Units Forecast, by Country 2019 & 2032
- Table 29: North America Battery Energy Storage System Market Revenue Million Forecast, by Technology Type 2019 & 2032
- Table 30: North America Battery Energy Storage System Market Volume K Units Forecast, by Technology Type 2019 & 2032
- Table 31: North America Battery Energy Storage System Market Revenue Million Forecast, by Application 2019 & 2032
- Table 32: North America Battery Energy Storage System Market Volume K Units Forecast, by Application 2019 & 2032
- Table 33: North America Battery Energy Storage System Market Revenue Million Forecast, by Geography 2019 & 2032
- Table 34: North America Battery Energy Storage System Market Volume K Units Forecast, by Geography 2019 & 2032
- Table 35: North America Battery Energy Storage System Market Revenue Million Forecast, by Country 2019 & 2032
- Table 36: North America Battery Energy Storage System Market Volume K Units Forecast, by Country 2019 & 2032
- Table 37: North America Battery Energy Storage System Market Revenue Million Forecast, by Technology Type 2019 & 2032
- Table 38: North America Battery Energy Storage System Market Volume K Units Forecast, by Technology Type 2019 & 2032
- Table 39: North America Battery Energy Storage System Market Revenue Million Forecast, by Application 2019 & 2032
- Table 40: North America Battery Energy Storage System Market Volume K Units Forecast, by Application 2019 & 2032
- Table 41: North America Battery Energy Storage System Market Revenue Million Forecast, by Geography 2019 & 2032
- Table 42: North America Battery Energy Storage System Market Volume K Units Forecast, by Geography 2019 & 2032
- Table 43: North America Battery Energy Storage System Market Revenue Million Forecast, by Country 2019 & 2032
- Table 44: North America Battery Energy Storage System Market Volume K Units Forecast, by Country 2019 & 2032
Frequently Asked Questions
1. What is the projected Compound Annual Growth Rate (CAGR) of the North America Battery Energy Storage System Market?
The projected CAGR is approximately 31.28%.
2. Which companies are prominent players in the North America Battery Energy Storage System Market?
Key companies in the market include Samsung SDI Co Ltd, LG Energy Solution Ltd, Contemporary Amperex Technology Co Ltd, AES Corporation*List Not Exhaustive, BYD Company Limited, Sunverge Energy LLC, Tesla Inc, Panasonic Corporation, Saft America Inc.
3. What are the main segments of the North America Battery Energy Storage System Market?
The market segments include Technology Type, Application, Geography.
4. Can you provide details about the market size?
The market size is estimated to be USD 3.91 Million as of 2022.
5. What are some drivers contributing to market growth?
4.; INCREASE IN ADOPTION OF RENEWABLE ENERGY4.; DECLINING COST OF LITHIUM-ION BATTERIES.
6. What are the notable trends driving market growth?
Lithium-Ion Battery Is Expected to Witness Significant Growth.
7. Are there any restraints impacting market growth?
4.; PRESENCE OF OTHER ENERGY STORAGE SYSTEMS.
8. Can you provide examples of recent developments in the market?
July 2023: EVLO Energy, a provider of battery energy storage systems & solutions and a subsidiary of Hydro-Quebec, announced its inaugural utility-scale storage venture in the United States. Positioned in Troy, Vermont, the 3MW/12MWh battery energy storage system initiatives are set to enhance the assimilation of indigenous renewables generation into the New England grid. Slated for operation by the end of 2023, EVLO is expected to oversee and uphold the system’s functionality for 20 years.
9. What pricing options are available for accessing the report?
Pricing options include single-user, multi-user, and enterprise licenses priced at USD 4750, USD 5250, and USD 8750 respectively.
10. Is the market size provided in terms of value or volume?
The market size is provided in terms of value, measured in Million and volume, measured in K Units.
11. Are there any specific market keywords associated with the report?
Yes, the market keyword associated with the report is "North America Battery Energy Storage System Market," which aids in identifying and referencing the specific market segment covered.
12. How do I determine which pricing option suits my needs best?
The pricing options vary based on user requirements and access needs. Individual users may opt for single-user licenses, while businesses requiring broader access may choose multi-user or enterprise licenses for cost-effective access to the report.
13. Are there any additional resources or data provided in the North America Battery Energy Storage System Market report?
While the report offers comprehensive insights, it's advisable to review the specific contents or supplementary materials provided to ascertain if additional resources or data are available.
14. How can I stay updated on further developments or reports in the North America Battery Energy Storage System Market?
To stay informed about further developments, trends, and reports in the North America Battery Energy Storage System Market, consider subscribing to industry newsletters, following relevant companies and organizations, or regularly checking reputable industry news sources and publications.
Methodology
Step 1 - Identification of Relevant Samples Size from Population Database



Step 2 - Approaches for Defining Global Market Size (Value, Volume* & Price*)

Note*: In applicable scenarios
Step 3 - Data Sources
Primary Research
- Web Analytics
- Survey Reports
- Research Institute
- Latest Research Reports
- Opinion Leaders
Secondary Research
- Annual Reports
- White Paper
- Latest Press Release
- Industry Association
- Paid Database
- Investor Presentations

Step 4 - Data Triangulation
Involves using different sources of information in order to increase the validity of a study
These sources are likely to be stakeholders in a program - participants, other researchers, program staff, other community members, and so on.
Then we put all data in single framework & apply various statistical tools to find out the dynamic on the market.
During the analysis stage, feedback from the stakeholder groups would be compared to determine areas of agreement as well as areas of divergence