Key Insights
The custom screen printing labels market, while exhibiting a relatively modest Compound Annual Growth Rate (CAGR) of 2.12% from 2019-2024, is poised for steady expansion through 2033. This growth is fueled by several key drivers. The increasing demand for customized packaging across diverse sectors like fashion and apparel, food and beverages, and cosmetics and personal care is a significant contributor. Consumers' preference for unique and visually appealing product labels drives the adoption of screen printing, a technique offering high-quality, vibrant prints and the ability to reproduce intricate designs. Furthermore, the growing popularity of eco-friendly packaging solutions is indirectly boosting the market as screen printing can be adapted for sustainable materials like recycled paper and biodegradable films. However, the market faces some restraints, primarily the higher cost compared to other labeling methods like digital printing and the relatively slower production speed, particularly for large-volume orders. Market segmentation reveals that shrink sleeves, linerless, and wet-glued labels are the primary types, with fashion and apparel, food and beverage, and cosmetics and personal care being the leading end-user segments. Key players like Autajon Group, Fort Dearborn Company, and CCL Industries are actively shaping market dynamics through innovation and strategic partnerships. The North American and European markets currently hold substantial market shares, but the Asia-Pacific region is projected to witness significant growth driven by rising disposable incomes and increased consumer spending.
Custom Screen Printing Labels Market Market Size (In Billion)
The market is expected to witness a shift towards more sustainable and technologically advanced screen printing solutions. Companies are investing in digital screen printing technologies to improve efficiency and reduce waste. Moreover, the integration of smart labels with functionalities such as RFID and QR codes is likely to gain traction, creating new opportunities for growth. The competitive landscape is characterized by both large multinational corporations and smaller specialized printers. The success of players depends on their ability to offer customized solutions, cater to specific industry needs, and leverage innovative printing techniques to meet growing demand for aesthetically pleasing and functional labels. The forecast period of 2025-2033 presents a window of opportunities for market expansion driven by ongoing product innovation, evolving consumer preferences, and regional growth disparities. Specific market size estimations for each year within the forecast period require more comprehensive data, but assuming a consistent CAGR based on available information provides a reasonable projection of market expansion.
Custom Screen Printing Labels Market Company Market Share
Custom Screen Printing Labels Market: A Comprehensive Market Report (2019-2033)
This in-depth report provides a comprehensive analysis of the Custom Screen Printing Labels Market, encompassing market dynamics, growth trends, regional segmentation, product landscape, key players, and future outlook. The study period covers 2019-2033, with 2025 as the base and estimated year. This report is crucial for industry professionals, investors, and stakeholders seeking a detailed understanding of this dynamic market.
Parent Market: Packaging Labels Market Child Market: Custom Printed Labels
Market Size: The global custom screen printing labels market was valued at xx Million units in 2024 and is projected to reach xx Million units by 2033, exhibiting a CAGR of xx% during the forecast period (2025-2033).
Custom Screen Printing Labels Market Market Dynamics & Structure
The custom screen printing labels market is characterized by moderate concentration, with several major players holding significant market share. Technological innovation, particularly in inkjet printing and linerless label technology, is a key driver. Stringent regulatory frameworks regarding food safety and material composition influence product development and adoption. Competitive substitutes include digital printing labels and other labeling methods. End-user demographics, particularly the growth of e-commerce and the demand for customized packaging across various industries, are significant market factors. Mergers and acquisitions (M&A) activity has been relatively modest in recent years, with a total of xx deals recorded between 2019 and 2024.
- Market Concentration: Moderately concentrated, with top 5 players holding approximately xx% market share in 2024.
- Technological Innovation: Inkjet printing and linerless label technologies are driving growth.
- Regulatory Framework: Stringent food safety regulations impact material choices and manufacturing processes.
- Competitive Substitutes: Digital printing labels pose a significant competitive threat.
- M&A Activity: xx M&A deals recorded between 2019 and 2024.
- Innovation Barriers: High initial investment costs for advanced printing technologies can hinder innovation for smaller players.
Custom Screen Printing Labels Market Growth Trends & Insights
The custom screen printing labels market has experienced steady growth over the past five years, driven by increasing demand from various end-use sectors. The adoption rate of screen-printed labels is growing, particularly in niche applications requiring high-quality, durable prints. Technological disruptions, such as the introduction of high-speed inkjet printing systems, are accelerating market expansion. Consumer preference for personalized and aesthetically appealing packaging is further boosting market growth. The market is expected to witness significant growth in the forecast period, driven by evolving consumer preferences, technological advancements and expanding end-use industries. The market size is expected to grow from xx Million units in 2025 to xx Million units by 2033, exhibiting a CAGR of xx%.
Dominant Regions, Countries, or Segments in Custom Screen Printing Labels Market
North America and Europe currently dominate the custom screen printing labels market, driven by high per capita consumption, established infrastructure, and strong regulatory frameworks. However, Asia Pacific is poised for significant growth due to rapid industrialization and rising disposable incomes.
By Type:
- Shrink Sleeves Labels: This segment holds the largest market share due to its versatility and suitability for various packaging formats. Growth is driven by increasing demand from the beverage and food industries.
- Linerless Labels: This segment is witnessing rapid growth fueled by sustainability concerns and efficiency gains in packaging processes.
- Wet-Glued Labels: This segment maintains a stable market share, driven by its traditional application in various industries.
- Other Types: This segment includes specialized labels for specific applications, exhibiting moderate growth.
By End-User:
- Food and Beverages: This is the largest end-user segment due to the high volume of packaged food and beverage products.
- Cosmetics and Personal Care: This segment is experiencing robust growth due to the increasing demand for attractive and informative labels.
- Fashion and Apparels: This segment shows steady growth, driven by brand differentiation and customization trends.
- Other End Users: This segment includes various applications such as pharmaceuticals, electronics, and industrial goods.
Custom Screen Printing Labels Market Product Landscape
Custom screen printing labels offer a wide range of design flexibility, high print quality, and durability. Recent innovations include the use of eco-friendly inks and materials, along with advancements in printing techniques enabling complex designs and finishes. These labels are used extensively across various industries for product identification, branding, and promotional purposes. Key selling propositions include high-quality prints, durability, and customization options. Technological advancements in inks and printing processes continuously enhance product performance and aesthetic appeal.
Key Drivers, Barriers & Challenges in Custom Screen Printing Labels Market
Key Drivers:
- Growing demand from the food and beverage industry.
- Increasing consumer preference for customized packaging.
- Technological advancements in printing techniques.
- Rise of e-commerce and online retail.
Challenges and Restraints:
- Fluctuations in raw material prices.
- Intense competition from digital printing technologies.
- Environmental concerns regarding ink and material composition.
- Stringent regulatory compliance requirements.
Emerging Opportunities in Custom Screen Printing Labels Market
- Expansion into emerging markets with high growth potential.
- Development of sustainable and eco-friendly printing solutions.
- Customization and personalization of labels for enhanced brand experience.
- Integration of smart label technologies for traceability and authentication.
Growth Accelerators in the Custom Screen Printing Labels Market Industry
Strategic partnerships between label manufacturers and brand owners are fostering innovation and market expansion. Technological breakthroughs in printing technologies and materials are continuously enhancing product performance. Focus on sustainable packaging solutions and compliance with environmental regulations are creating new market opportunities.
Key Players Shaping the Custom Screen Printing Labels Market Market
Notable Milestones in Custom Screen Printing Labels Sector
- September 2022: Screen announced the Truepress PAC520P, a high-speed inkjet system for food-safe printing on paper-based substrates. This significantly enhances the speed and efficiency of screen printing for flexible packaging applications.
- September 2022: Avery Dennison introduced a direct thermal (DT) linerless label platform, catering to the increasing demand for variable information labels in e-commerce, food delivery, and logistics. This promotes sustainable packaging practices by reducing waste.
In-Depth Custom Screen Printing Labels Market Market Outlook
The custom screen printing labels market is poised for continued growth, driven by the increasing demand for customized and sustainable packaging solutions. Strategic investments in advanced printing technologies, coupled with a focus on eco-friendly materials, will shape future market dynamics. Expansion into untapped markets, particularly in developing economies, presents significant opportunities for growth. Companies that effectively leverage technological advancements and cater to evolving consumer preferences are expected to gain a competitive edge in this dynamic market.
Custom Screen Printing Labels Market Segmentation
-
1. Type
- 1.1. Shrink Sleeves Label
- 1.2. Linerless Label
- 1.3. Wet-Glued Label
- 1.4. Other Types
-
2. End User
- 2.1. Fashion and Apparels
- 2.2. Food
- 2.3. Beverages
- 2.4. Cosmetics and Personal Care
- 2.5. Other End Users
Custom Screen Printing Labels Market Segmentation By Geography
- 1. North America
- 2. Europe
- 3. Asia Pacific
- 4. Latin America
- 5. Middle East and Africa
Custom Screen Printing Labels Market Regional Market Share
Geographic Coverage of Custom Screen Printing Labels Market
Custom Screen Printing Labels Market REPORT HIGHLIGHTS
| Aspects | Details |
|---|---|
| Study Period | 2020-2034 |
| Base Year | 2025 |
| Estimated Year | 2026 |
| Forecast Period | 2026-2034 |
| Historical Period | 2020-2025 |
| Growth Rate | CAGR of 16.5% from 2020-2034 |
| Segmentation |
|
Table of Contents
- 1. Introduction
- 1.1. Research Scope
- 1.2. Market Segmentation
- 1.3. Research Methodology
- 1.4. Definitions and Assumptions
- 2. Executive Summary
- 2.1. Introduction
- 3. Market Dynamics
- 3.1. Introduction
- 3.2. Market Drivers
- 3.2.1 Abrasion and Moisture Resistant Properties
- 3.2.2 Along with Smooth Ink Coating; Adoption of Screen Printing Silicon Ink
- 3.3. Market Restrains
- 3.3.1. Expensive Solution for Printing with Many Colors
- 3.4. Market Trends
- 3.4.1. Fashion and Apparels to Hold Significant Market Share
- 4. Market Factor Analysis
- 4.1. Porters Five Forces
- 4.2. Supply/Value Chain
- 4.3. PESTEL analysis
- 4.4. Market Entropy
- 4.5. Patent/Trademark Analysis
- 5. Global Custom Screen Printing Labels Market Analysis, Insights and Forecast, 2020-2032
- 5.1. Market Analysis, Insights and Forecast - by Type
- 5.1.1. Shrink Sleeves Label
- 5.1.2. Linerless Label
- 5.1.3. Wet-Glued Label
- 5.1.4. Other Types
- 5.2. Market Analysis, Insights and Forecast - by End User
- 5.2.1. Fashion and Apparels
- 5.2.2. Food
- 5.2.3. Beverages
- 5.2.4. Cosmetics and Personal Care
- 5.2.5. Other End Users
- 5.3. Market Analysis, Insights and Forecast - by Region
- 5.3.1. North America
- 5.3.2. Europe
- 5.3.3. Asia Pacific
- 5.3.4. Latin America
- 5.3.5. Middle East and Africa
- 5.1. Market Analysis, Insights and Forecast - by Type
- 6. North America Custom Screen Printing Labels Market Analysis, Insights and Forecast, 2020-2032
- 6.1. Market Analysis, Insights and Forecast - by Type
- 6.1.1. Shrink Sleeves Label
- 6.1.2. Linerless Label
- 6.1.3. Wet-Glued Label
- 6.1.4. Other Types
- 6.2. Market Analysis, Insights and Forecast - by End User
- 6.2.1. Fashion and Apparels
- 6.2.2. Food
- 6.2.3. Beverages
- 6.2.4. Cosmetics and Personal Care
- 6.2.5. Other End Users
- 6.1. Market Analysis, Insights and Forecast - by Type
- 7. Europe Custom Screen Printing Labels Market Analysis, Insights and Forecast, 2020-2032
- 7.1. Market Analysis, Insights and Forecast - by Type
- 7.1.1. Shrink Sleeves Label
- 7.1.2. Linerless Label
- 7.1.3. Wet-Glued Label
- 7.1.4. Other Types
- 7.2. Market Analysis, Insights and Forecast - by End User
- 7.2.1. Fashion and Apparels
- 7.2.2. Food
- 7.2.3. Beverages
- 7.2.4. Cosmetics and Personal Care
- 7.2.5. Other End Users
- 7.1. Market Analysis, Insights and Forecast - by Type
- 8. Asia Pacific Custom Screen Printing Labels Market Analysis, Insights and Forecast, 2020-2032
- 8.1. Market Analysis, Insights and Forecast - by Type
- 8.1.1. Shrink Sleeves Label
- 8.1.2. Linerless Label
- 8.1.3. Wet-Glued Label
- 8.1.4. Other Types
- 8.2. Market Analysis, Insights and Forecast - by End User
- 8.2.1. Fashion and Apparels
- 8.2.2. Food
- 8.2.3. Beverages
- 8.2.4. Cosmetics and Personal Care
- 8.2.5. Other End Users
- 8.1. Market Analysis, Insights and Forecast - by Type
- 9. Latin America Custom Screen Printing Labels Market Analysis, Insights and Forecast, 2020-2032
- 9.1. Market Analysis, Insights and Forecast - by Type
- 9.1.1. Shrink Sleeves Label
- 9.1.2. Linerless Label
- 9.1.3. Wet-Glued Label
- 9.1.4. Other Types
- 9.2. Market Analysis, Insights and Forecast - by End User
- 9.2.1. Fashion and Apparels
- 9.2.2. Food
- 9.2.3. Beverages
- 9.2.4. Cosmetics and Personal Care
- 9.2.5. Other End Users
- 9.1. Market Analysis, Insights and Forecast - by Type
- 10. Middle East and Africa Custom Screen Printing Labels Market Analysis, Insights and Forecast, 2020-2032
- 10.1. Market Analysis, Insights and Forecast - by Type
- 10.1.1. Shrink Sleeves Label
- 10.1.2. Linerless Label
- 10.1.3. Wet-Glued Label
- 10.1.4. Other Types
- 10.2. Market Analysis, Insights and Forecast - by End User
- 10.2.1. Fashion and Apparels
- 10.2.2. Food
- 10.2.3. Beverages
- 10.2.4. Cosmetics and Personal Care
- 10.2.5. Other End Users
- 10.1. Market Analysis, Insights and Forecast - by Type
- 11. Competitive Analysis
- 11.1. Global Market Share Analysis 2025
- 11.2. Company Profiles
- 11.2.1 Autajon Group
- 11.2.1.1. Overview
- 11.2.1.2. Products
- 11.2.1.3. SWOT Analysis
- 11.2.1.4. Recent Developments
- 11.2.1.5. Financials (Based on Availability)
- 11.2.2 Fort Dearborn Company
- 11.2.2.1. Overview
- 11.2.2.2. Products
- 11.2.2.3. SWOT Analysis
- 11.2.2.4. Recent Developments
- 11.2.2.5. Financials (Based on Availability)
- 11.2.3 Coveris Inc
- 11.2.3.1. Overview
- 11.2.3.2. Products
- 11.2.3.3. SWOT Analysis
- 11.2.3.4. Recent Developments
- 11.2.3.5. Financials (Based on Availability)
- 11.2.4 Ahlstrom-Munksjo Oyj
- 11.2.4.1. Overview
- 11.2.4.2. Products
- 11.2.4.3. SWOT Analysis
- 11.2.4.4. Recent Developments
- 11.2.4.5. Financials (Based on Availability)
- 11.2.5 Constantia Flexibles Group GmbH
- 11.2.5.1. Overview
- 11.2.5.2. Products
- 11.2.5.3. SWOT Analysis
- 11.2.5.4. Recent Developments
- 11.2.5.5. Financials (Based on Availability)
- 11.2.6 3M Company
- 11.2.6.1. Overview
- 11.2.6.2. Products
- 11.2.6.3. SWOT Analysis
- 11.2.6.4. Recent Developments
- 11.2.6.5. Financials (Based on Availability)
- 11.2.7 Gallus Ferd Rüesch A
- 11.2.7.1. Overview
- 11.2.7.2. Products
- 11.2.7.3. SWOT Analysis
- 11.2.7.4. Recent Developments
- 11.2.7.5. Financials (Based on Availability)
- 11.2.8 CCL Industries Inc
- 11.2.8.1. Overview
- 11.2.8.2. Products
- 11.2.8.3. SWOT Analysis
- 11.2.8.4. Recent Developments
- 11.2.8.5. Financials (Based on Availability)
- 11.2.9 Mondi PLC
- 11.2.9.1. Overview
- 11.2.9.2. Products
- 11.2.9.3. SWOT Analysis
- 11.2.9.4. Recent Developments
- 11.2.9.5. Financials (Based on Availability)
- 11.2.1 Autajon Group
List of Figures
- Figure 1: Global Custom Screen Printing Labels Market Revenue Breakdown (undefined, %) by Region 2025 & 2033
- Figure 2: North America Custom Screen Printing Labels Market Revenue (undefined), by Type 2025 & 2033
- Figure 3: North America Custom Screen Printing Labels Market Revenue Share (%), by Type 2025 & 2033
- Figure 4: North America Custom Screen Printing Labels Market Revenue (undefined), by End User 2025 & 2033
- Figure 5: North America Custom Screen Printing Labels Market Revenue Share (%), by End User 2025 & 2033
- Figure 6: North America Custom Screen Printing Labels Market Revenue (undefined), by Country 2025 & 2033
- Figure 7: North America Custom Screen Printing Labels Market Revenue Share (%), by Country 2025 & 2033
- Figure 8: Europe Custom Screen Printing Labels Market Revenue (undefined), by Type 2025 & 2033
- Figure 9: Europe Custom Screen Printing Labels Market Revenue Share (%), by Type 2025 & 2033
- Figure 10: Europe Custom Screen Printing Labels Market Revenue (undefined), by End User 2025 & 2033
- Figure 11: Europe Custom Screen Printing Labels Market Revenue Share (%), by End User 2025 & 2033
- Figure 12: Europe Custom Screen Printing Labels Market Revenue (undefined), by Country 2025 & 2033
- Figure 13: Europe Custom Screen Printing Labels Market Revenue Share (%), by Country 2025 & 2033
- Figure 14: Asia Pacific Custom Screen Printing Labels Market Revenue (undefined), by Type 2025 & 2033
- Figure 15: Asia Pacific Custom Screen Printing Labels Market Revenue Share (%), by Type 2025 & 2033
- Figure 16: Asia Pacific Custom Screen Printing Labels Market Revenue (undefined), by End User 2025 & 2033
- Figure 17: Asia Pacific Custom Screen Printing Labels Market Revenue Share (%), by End User 2025 & 2033
- Figure 18: Asia Pacific Custom Screen Printing Labels Market Revenue (undefined), by Country 2025 & 2033
- Figure 19: Asia Pacific Custom Screen Printing Labels Market Revenue Share (%), by Country 2025 & 2033
- Figure 20: Latin America Custom Screen Printing Labels Market Revenue (undefined), by Type 2025 & 2033
- Figure 21: Latin America Custom Screen Printing Labels Market Revenue Share (%), by Type 2025 & 2033
- Figure 22: Latin America Custom Screen Printing Labels Market Revenue (undefined), by End User 2025 & 2033
- Figure 23: Latin America Custom Screen Printing Labels Market Revenue Share (%), by End User 2025 & 2033
- Figure 24: Latin America Custom Screen Printing Labels Market Revenue (undefined), by Country 2025 & 2033
- Figure 25: Latin America Custom Screen Printing Labels Market Revenue Share (%), by Country 2025 & 2033
- Figure 26: Middle East and Africa Custom Screen Printing Labels Market Revenue (undefined), by Type 2025 & 2033
- Figure 27: Middle East and Africa Custom Screen Printing Labels Market Revenue Share (%), by Type 2025 & 2033
- Figure 28: Middle East and Africa Custom Screen Printing Labels Market Revenue (undefined), by End User 2025 & 2033
- Figure 29: Middle East and Africa Custom Screen Printing Labels Market Revenue Share (%), by End User 2025 & 2033
- Figure 30: Middle East and Africa Custom Screen Printing Labels Market Revenue (undefined), by Country 2025 & 2033
- Figure 31: Middle East and Africa Custom Screen Printing Labels Market Revenue Share (%), by Country 2025 & 2033
List of Tables
- Table 1: Global Custom Screen Printing Labels Market Revenue undefined Forecast, by Type 2020 & 2033
- Table 2: Global Custom Screen Printing Labels Market Revenue undefined Forecast, by End User 2020 & 2033
- Table 3: Global Custom Screen Printing Labels Market Revenue undefined Forecast, by Region 2020 & 2033
- Table 4: Global Custom Screen Printing Labels Market Revenue undefined Forecast, by Type 2020 & 2033
- Table 5: Global Custom Screen Printing Labels Market Revenue undefined Forecast, by End User 2020 & 2033
- Table 6: Global Custom Screen Printing Labels Market Revenue undefined Forecast, by Country 2020 & 2033
- Table 7: Global Custom Screen Printing Labels Market Revenue undefined Forecast, by Type 2020 & 2033
- Table 8: Global Custom Screen Printing Labels Market Revenue undefined Forecast, by End User 2020 & 2033
- Table 9: Global Custom Screen Printing Labels Market Revenue undefined Forecast, by Country 2020 & 2033
- Table 10: Global Custom Screen Printing Labels Market Revenue undefined Forecast, by Type 2020 & 2033
- Table 11: Global Custom Screen Printing Labels Market Revenue undefined Forecast, by End User 2020 & 2033
- Table 12: Global Custom Screen Printing Labels Market Revenue undefined Forecast, by Country 2020 & 2033
- Table 13: Global Custom Screen Printing Labels Market Revenue undefined Forecast, by Type 2020 & 2033
- Table 14: Global Custom Screen Printing Labels Market Revenue undefined Forecast, by End User 2020 & 2033
- Table 15: Global Custom Screen Printing Labels Market Revenue undefined Forecast, by Country 2020 & 2033
- Table 16: Global Custom Screen Printing Labels Market Revenue undefined Forecast, by Type 2020 & 2033
- Table 17: Global Custom Screen Printing Labels Market Revenue undefined Forecast, by End User 2020 & 2033
- Table 18: Global Custom Screen Printing Labels Market Revenue undefined Forecast, by Country 2020 & 2033
Frequently Asked Questions
1. What is the projected Compound Annual Growth Rate (CAGR) of the Custom Screen Printing Labels Market?
The projected CAGR is approximately 16.5%.
2. Which companies are prominent players in the Custom Screen Printing Labels Market?
Key companies in the market include Autajon Group, Fort Dearborn Company, Coveris Inc, Ahlstrom-Munksjo Oyj, Constantia Flexibles Group GmbH, 3M Company, Gallus Ferd Rüesch A, CCL Industries Inc, Mondi PLC.
3. What are the main segments of the Custom Screen Printing Labels Market?
The market segments include Type, End User.
4. Can you provide details about the market size?
The market size is estimated to be USD XXX N/A as of 2022.
5. What are some drivers contributing to market growth?
Abrasion and Moisture Resistant Properties. Along with Smooth Ink Coating; Adoption of Screen Printing Silicon Ink.
6. What are the notable trends driving market growth?
Fashion and Apparels to Hold Significant Market Share.
7. Are there any restraints impacting market growth?
Expensive Solution for Printing with Many Colors.
8. Can you provide examples of recent developments in the market?
September 2022: Screen revealed that it is working on the Truepress PAC520P, a high-speed inkjet system for printing onto paper-based substrates with water-based, food-safe inks for applications in flexible packaging.
9. What pricing options are available for accessing the report?
Pricing options include single-user, multi-user, and enterprise licenses priced at USD 4750, USD 5250, and USD 8750 respectively.
10. Is the market size provided in terms of value or volume?
The market size is provided in terms of value, measured in N/A.
11. Are there any specific market keywords associated with the report?
Yes, the market keyword associated with the report is "Custom Screen Printing Labels Market," which aids in identifying and referencing the specific market segment covered.
12. How do I determine which pricing option suits my needs best?
The pricing options vary based on user requirements and access needs. Individual users may opt for single-user licenses, while businesses requiring broader access may choose multi-user or enterprise licenses for cost-effective access to the report.
13. Are there any additional resources or data provided in the Custom Screen Printing Labels Market report?
While the report offers comprehensive insights, it's advisable to review the specific contents or supplementary materials provided to ascertain if additional resources or data are available.
14. How can I stay updated on further developments or reports in the Custom Screen Printing Labels Market?
To stay informed about further developments, trends, and reports in the Custom Screen Printing Labels Market, consider subscribing to industry newsletters, following relevant companies and organizations, or regularly checking reputable industry news sources and publications.
Methodology
Step 1 - Identification of Relevant Samples Size from Population Database
Step 2 - Approaches for Defining Global Market Size (Value, Volume* & Price*)
Note*: In applicable scenarios
Step 3 - Data Sources
Primary Research
- Web Analytics
- Survey Reports
- Research Institute
- Latest Research Reports
- Opinion Leaders
Secondary Research
- Annual Reports
- White Paper
- Latest Press Release
- Industry Association
- Paid Database
- Investor Presentations
Step 4 - Data Triangulation
Involves using different sources of information in order to increase the validity of a study
These sources are likely to be stakeholders in a program - participants, other researchers, program staff, other community members, and so on.
Then we put all data in single framework & apply various statistical tools to find out the dynamic on the market.
During the analysis stage, feedback from the stakeholder groups would be compared to determine areas of agreement as well as areas of divergence