Key Insights
The Canadian feed additive market, valued at approximately $XXX million in 2025, is projected to experience steady growth with a compound annual growth rate (CAGR) of 3.20% from 2025 to 2033. This growth is driven by several factors, including the increasing demand for animal protein, the rising focus on animal health and productivity, and the growing adoption of sustainable and efficient farming practices. Key segments within the market include acidifiers, which are experiencing strong demand due to their role in improving gut health and feed efficiency. Other significant segments encompass additives for ruminants (cattle, sheep, goats), swine, aquaculture, and other animals. The presence of established multinational companies like Solvay, Nutreco, DSM, Elanco, Evonik, ADM, BASF, Alltech, Cargill, and IFF (Danisco) underscores the market's maturity and competitiveness. Regional variations exist, with potentially higher growth rates anticipated in regions like Western Canada due to its significant livestock population and agricultural activity. However, factors such as fluctuating raw material prices and stringent regulatory requirements pose challenges to market expansion.
The Canadian market is characterized by a strong focus on innovation, with companies investing in research and development to create novel feed additives that enhance animal health, welfare, and productivity. This includes the development of advanced enzyme preparations, probiotics, and prebiotics. Furthermore, growing consumer awareness of food safety and traceability is driving demand for additives that support these goals. The market's segmentation by animal type reflects the differing needs and challenges faced by various livestock and aquaculture industries in Canada. For instance, the growing aquaculture sector in certain provinces will contribute to segment-specific growth within the market. The competitive landscape is marked by both domestic and international players, resulting in a dynamic market with continuous innovation and product differentiation. The forecast period of 2025-2033 offers ample opportunities for growth given the anticipated increase in livestock production and the ongoing evolution of feed additive technologies.

Canada Feed Additive Market: A Comprehensive Report (2019-2033)
This in-depth report provides a comprehensive analysis of the Canada feed additive market, encompassing market dynamics, growth trends, regional analysis, product landscape, key players, and future outlook. The study period covers 2019-2033, with a base year of 2025 and a forecast period of 2025-2033. The report segments the market by animal type (Other Ruminants, Swine, Other Animals, Aquaculture) and additive type (Acidifiers, Others), providing granular insights for informed decision-making. The total market size is projected to reach xx Million by 2033.
Canada Feed Additive Market Dynamics & Structure
The Canadian feed additive market is characterized by moderate concentration, with several multinational players holding significant market share. Technological innovation, particularly in areas like precision feeding and sustainable feed solutions, is a key growth driver. Stringent regulatory frameworks concerning animal health and environmental impact influence product development and market entry. The market also witnesses competitive pressure from substitute products and increasing demand from a growing livestock population. Mergers and acquisitions (M&A) activity has been moderate in recent years, with some strategic collaborations shaping the competitive landscape.
- Market Concentration: Moderately concentrated, with top 5 players holding approximately xx% market share in 2024.
- Technological Innovation: Focus on precision feeding, sustainable feed additives, and data-driven solutions.
- Regulatory Framework: Strict regulations concerning animal health and environmental sustainability impact product development and market entry.
- Competitive Substitutes: Presence of natural alternatives and traditional feed practices pose some competitive pressure.
- End-User Demographics: Driven by the livestock and aquaculture sectors, with growth influenced by production levels and consumer demand for animal protein.
- M&A Trends: Moderate activity, driven primarily by strategic partnerships and expansions into new segments. Number of M&A deals in 2019-2024: xx.
Canada Feed Additive Market Growth Trends & Insights
The Canadian feed additive market has witnessed steady growth during the historical period (2019-2024), driven by factors like increasing livestock production, rising consumer demand for animal protein, and technological advancements in feed formulation. Adoption rates of advanced feed additives have increased gradually, particularly in intensive farming systems. The market is expected to experience a CAGR of xx% during the forecast period (2025-2033), reaching xx Million by 2033. Technological disruptions, including the emergence of precision feeding technologies and digital solutions like OpteinicsTM, are accelerating market growth and driving efficiency improvements. Consumer behavior is increasingly influencing demand, with growing preference for sustainably produced animal products. Market penetration of advanced feed additives remains relatively low compared to global markets, offering significant growth potential.

Dominant Regions, Countries, or Segments in Canada Feed Additive Market
The swine segment is currently the largest segment in the Canada feed additive market, driven by high pork production and intensive farming practices. However, the aquaculture segment is expected to show the highest growth rate during the forecast period due to increasing demand for seafood. Other ruminants and other animals segments also contribute significantly to overall market growth. Geographically, Ontario and Quebec are the leading regions due to high livestock concentration and well-developed agricultural infrastructure.
- Swine Segment: Highest market share (xx% in 2024) due to intensive farming and high pork production. Key drivers include disease prevention and improved feed efficiency.
- Aquaculture Segment: Fastest growing segment (projected CAGR xx%) due to increasing demand for seafood and focus on sustainable aquaculture practices. Key drivers include improved feed conversion ratios and disease management.
- Ontario & Quebec: Leading regions due to high livestock density, established agricultural infrastructure, and proximity to major processing facilities.
- Economic Policies & Infrastructure: Government support for the agricultural sector and investments in infrastructure facilitate growth.
Canada Feed Additive Market Product Landscape
The market offers a diverse range of feed additives catering to specific animal needs and production goals. Product innovation focuses on improving feed efficiency, enhancing animal health, and reducing environmental impact. Acidifiers remain a significant segment, alongside enzyme additives, probiotics, and phytogenics. Recent innovations include methane-reducing additives like Bovaer, reflecting the increasing focus on sustainable animal agriculture. Unique selling propositions often revolve around improved animal performance, reduced greenhouse gas emissions, and enhanced product quality.
Key Drivers, Barriers & Challenges in Canada Feed Additive Market
Key Drivers:
- Increasing livestock production and consumer demand for animal protein.
- Technological advancements in feed formulation and precision feeding.
- Growing focus on animal health and disease prevention.
- Government initiatives promoting sustainable agriculture.
Key Barriers and Challenges:
- Stringent regulatory approvals for new feed additives can delay market entry.
- Price volatility of raw materials and supply chain disruptions can affect profitability.
- Competition from established players and emerging alternative products.
- Consumer concerns regarding the use of synthetic feed additives.
Emerging Opportunities in Canada Feed Additive Market
- Growing demand for organic and sustainably produced animal products.
- Increasing adoption of precision feeding technologies and data-driven solutions.
- Development of novel feed additives addressing specific animal health challenges.
- Exploration of alternative protein sources and sustainable aquaculture practices.
Growth Accelerators in the Canada Feed Additive Market Industry
The Canadian feed additive market's long-term growth is fueled by technological breakthroughs in feed formulation and precision feeding, resulting in improved efficiency and reduced environmental impact. Strategic partnerships and collaborations among industry players facilitate innovation and market expansion, while supportive government policies create a favorable regulatory environment. The rising consumer demand for sustainable animal products further accelerates market growth.
Key Players Shaping the Canada Feed Additive Market Market
- Solvay S A
- SHV (Nutreco NV)
- DSM Nutritional Products AG
- Elanco Animal Health Inc
- Evonik Industries AG
- Archer Daniel Midland Co
- BASF SE
- Alltech Inc
- Cargill Inc
- IFF(Danisco Animal Nutrition)
Notable Milestones in Canada Feed Additive Market Sector
- April 2022: Elanco and Royal DSM partnered for Bovaer, a methane-reducing feed additive for cattle.
- June 2022: Delacon and Cargill collaborated to establish a global plant-based phytogenic feed additives business.
- October 2022: Evonik and BASF partnered, giving Evonik licensing rights to OpteinicsTM, a digital solution for the animal feed industry.
In-Depth Canada Feed Additive Market Outlook
The Canada feed additive market is poised for robust growth, driven by increasing livestock production, technological advancements, and a growing focus on sustainable animal agriculture. Strategic partnerships and innovations in feed additives, particularly those addressing environmental concerns and animal health challenges, will present lucrative opportunities for market players. The expansion of sustainable aquaculture and the adoption of precision feeding technologies will further contribute to the market's long-term potential.
Canada Feed Additive Market Segmentation
-
1. Additive
-
1.1. Acidifiers
-
1.1.1. By Sub Additive
- 1.1.1.1. Fumaric Acid
- 1.1.1.2. Lactic Acid
- 1.1.1.3. Propionic Acid
- 1.1.1.4. Other Acidifiers
-
1.1.1. By Sub Additive
-
1.2. Amino Acids
- 1.2.1. Lysine
- 1.2.2. Methionine
- 1.2.3. Threonine
- 1.2.4. Tryptophan
- 1.2.5. Other Amino Acids
-
1.3. Antibiotics
- 1.3.1. Bacitracin
- 1.3.2. Penicillins
- 1.3.3. Tetracyclines
- 1.3.4. Tylosin
- 1.3.5. Other Antibiotics
-
1.4. Antioxidants
- 1.4.1. Butylated Hydroxyanisole (BHA)
- 1.4.2. Butylated Hydroxytoluene (BHT)
- 1.4.3. Citric Acid
- 1.4.4. Ethoxyquin
- 1.4.5. Propyl Gallate
- 1.4.6. Tocopherols
- 1.4.7. Other Antioxidants
-
1.5. Binders
- 1.5.1. Natural Binders
- 1.5.2. Synthetic Binders
-
1.6. Enzymes
- 1.6.1. Carbohydrases
- 1.6.2. Phytases
- 1.6.3. Other Enzymes
- 1.7. Flavors & Sweeteners
-
1.8. Minerals
- 1.8.1. Macrominerals
- 1.8.2. Microminerals
-
1.9. Mycotoxin Detoxifiers
- 1.9.1. Biotransformers
-
1.10. Phytogenics
- 1.10.1. Essential Oil
- 1.10.2. Herbs & Spices
- 1.10.3. Other Phytogenics
-
1.11. Pigments
- 1.11.1. Carotenoids
- 1.11.2. Curcumin & Spirulina
-
1.12. Prebiotics
- 1.12.1. Fructo Oligosaccharides
- 1.12.2. Galacto Oligosaccharides
- 1.12.3. Inulin
- 1.12.4. Lactulose
- 1.12.5. Mannan Oligosaccharides
- 1.12.6. Xylo Oligosaccharides
- 1.12.7. Other Prebiotics
-
1.13. Probiotics
- 1.13.1. Bifidobacteria
- 1.13.2. Enterococcus
- 1.13.3. Lactobacilli
- 1.13.4. Pediococcus
- 1.13.5. Streptococcus
- 1.13.6. Other Probiotics
-
1.14. Vitamins
- 1.14.1. Vitamin A
- 1.14.2. Vitamin B
- 1.14.3. Vitamin C
- 1.14.4. Vitamin E
- 1.14.5. Other Vitamins
-
1.15. Yeast
- 1.15.1. Live Yeast
- 1.15.2. Selenium Yeast
- 1.15.3. Spent Yeast
- 1.15.4. Torula Dried Yeast
- 1.15.5. Whey Yeast
- 1.15.6. Yeast Derivatives
-
1.1. Acidifiers
-
2. Animal
-
2.1. Aquaculture
-
2.1.1. By Sub Animal
- 2.1.1.1. Fish
- 2.1.1.2. Shrimp
- 2.1.1.3. Other Aquaculture Species
-
2.1.1. By Sub Animal
-
2.2. Poultry
- 2.2.1. Broiler
- 2.2.2. Layer
- 2.2.3. Other Poultry Birds
-
2.3. Ruminants
- 2.3.1. Beef Cattle
- 2.3.2. Dairy Cattle
- 2.3.3. Other Ruminants
- 2.4. Swine
- 2.5. Other Animals
-
2.1. Aquaculture
Canada Feed Additive Market Segmentation By Geography
- 1. Canada

Canada Feed Additive Market REPORT HIGHLIGHTS
Aspects | Details |
---|---|
Study Period | 2019-2033 |
Base Year | 2024 |
Estimated Year | 2025 |
Forecast Period | 2025-2033 |
Historical Period | 2019-2024 |
Growth Rate | CAGR of 3.20% from 2019-2033 |
Segmentation |
|
Table of Contents
- 1. Introduction
- 1.1. Research Scope
- 1.2. Market Segmentation
- 1.3. Research Methodology
- 1.4. Definitions and Assumptions
- 2. Executive Summary
- 2.1. Introduction
- 3. Market Dynamics
- 3.1. Introduction
- 3.2. Market Drivers
- 3.2.1. Increase in Fish Consumption; Rise in Export-oriented Aquaculture
- 3.3. Market Restrains
- 3.3.1. Fluctuating Global Prices of Raw Materials; Increasing Disease Epidemics in Major Markets
- 3.4. Market Trends
- 3.4.1. OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT
- 4. Market Factor Analysis
- 4.1. Porters Five Forces
- 4.2. Supply/Value Chain
- 4.3. PESTEL analysis
- 4.4. Market Entropy
- 4.5. Patent/Trademark Analysis
- 5. Canada Feed Additive Market Analysis, Insights and Forecast, 2019-2031
- 5.1. Market Analysis, Insights and Forecast - by Additive
- 5.1.1. Acidifiers
- 5.1.1.1. By Sub Additive
- 5.1.1.1.1. Fumaric Acid
- 5.1.1.1.2. Lactic Acid
- 5.1.1.1.3. Propionic Acid
- 5.1.1.1.4. Other Acidifiers
- 5.1.1.1. By Sub Additive
- 5.1.2. Amino Acids
- 5.1.2.1. Lysine
- 5.1.2.2. Methionine
- 5.1.2.3. Threonine
- 5.1.2.4. Tryptophan
- 5.1.2.5. Other Amino Acids
- 5.1.3. Antibiotics
- 5.1.3.1. Bacitracin
- 5.1.3.2. Penicillins
- 5.1.3.3. Tetracyclines
- 5.1.3.4. Tylosin
- 5.1.3.5. Other Antibiotics
- 5.1.4. Antioxidants
- 5.1.4.1. Butylated Hydroxyanisole (BHA)
- 5.1.4.2. Butylated Hydroxytoluene (BHT)
- 5.1.4.3. Citric Acid
- 5.1.4.4. Ethoxyquin
- 5.1.4.5. Propyl Gallate
- 5.1.4.6. Tocopherols
- 5.1.4.7. Other Antioxidants
- 5.1.5. Binders
- 5.1.5.1. Natural Binders
- 5.1.5.2. Synthetic Binders
- 5.1.6. Enzymes
- 5.1.6.1. Carbohydrases
- 5.1.6.2. Phytases
- 5.1.6.3. Other Enzymes
- 5.1.7. Flavors & Sweeteners
- 5.1.8. Minerals
- 5.1.8.1. Macrominerals
- 5.1.8.2. Microminerals
- 5.1.9. Mycotoxin Detoxifiers
- 5.1.9.1. Biotransformers
- 5.1.10. Phytogenics
- 5.1.10.1. Essential Oil
- 5.1.10.2. Herbs & Spices
- 5.1.10.3. Other Phytogenics
- 5.1.11. Pigments
- 5.1.11.1. Carotenoids
- 5.1.11.2. Curcumin & Spirulina
- 5.1.12. Prebiotics
- 5.1.12.1. Fructo Oligosaccharides
- 5.1.12.2. Galacto Oligosaccharides
- 5.1.12.3. Inulin
- 5.1.12.4. Lactulose
- 5.1.12.5. Mannan Oligosaccharides
- 5.1.12.6. Xylo Oligosaccharides
- 5.1.12.7. Other Prebiotics
- 5.1.13. Probiotics
- 5.1.13.1. Bifidobacteria
- 5.1.13.2. Enterococcus
- 5.1.13.3. Lactobacilli
- 5.1.13.4. Pediococcus
- 5.1.13.5. Streptococcus
- 5.1.13.6. Other Probiotics
- 5.1.14. Vitamins
- 5.1.14.1. Vitamin A
- 5.1.14.2. Vitamin B
- 5.1.14.3. Vitamin C
- 5.1.14.4. Vitamin E
- 5.1.14.5. Other Vitamins
- 5.1.15. Yeast
- 5.1.15.1. Live Yeast
- 5.1.15.2. Selenium Yeast
- 5.1.15.3. Spent Yeast
- 5.1.15.4. Torula Dried Yeast
- 5.1.15.5. Whey Yeast
- 5.1.15.6. Yeast Derivatives
- 5.1.1. Acidifiers
- 5.2. Market Analysis, Insights and Forecast - by Animal
- 5.2.1. Aquaculture
- 5.2.1.1. By Sub Animal
- 5.2.1.1.1. Fish
- 5.2.1.1.2. Shrimp
- 5.2.1.1.3. Other Aquaculture Species
- 5.2.1.1. By Sub Animal
- 5.2.2. Poultry
- 5.2.2.1. Broiler
- 5.2.2.2. Layer
- 5.2.2.3. Other Poultry Birds
- 5.2.3. Ruminants
- 5.2.3.1. Beef Cattle
- 5.2.3.2. Dairy Cattle
- 5.2.3.3. Other Ruminants
- 5.2.4. Swine
- 5.2.5. Other Animals
- 5.2.1. Aquaculture
- 5.3. Market Analysis, Insights and Forecast - by Region
- 5.3.1. Canada
- 5.1. Market Analysis, Insights and Forecast - by Additive
- 6. Eastern Canada Canada Feed Additive Market Analysis, Insights and Forecast, 2019-2031
- 7. Western Canada Canada Feed Additive Market Analysis, Insights and Forecast, 2019-2031
- 8. Central Canada Canada Feed Additive Market Analysis, Insights and Forecast, 2019-2031
- 9. Competitive Analysis
- 9.1. Market Share Analysis 2024
- 9.2. Company Profiles
- 9.2.1 Solvay S A
- 9.2.1.1. Overview
- 9.2.1.2. Products
- 9.2.1.3. SWOT Analysis
- 9.2.1.4. Recent Developments
- 9.2.1.5. Financials (Based on Availability)
- 9.2.2 SHV (Nutreco NV)
- 9.2.2.1. Overview
- 9.2.2.2. Products
- 9.2.2.3. SWOT Analysis
- 9.2.2.4. Recent Developments
- 9.2.2.5. Financials (Based on Availability)
- 9.2.3 DSM Nutritional Products AG
- 9.2.3.1. Overview
- 9.2.3.2. Products
- 9.2.3.3. SWOT Analysis
- 9.2.3.4. Recent Developments
- 9.2.3.5. Financials (Based on Availability)
- 9.2.4 Elanco Animal Health Inc
- 9.2.4.1. Overview
- 9.2.4.2. Products
- 9.2.4.3. SWOT Analysis
- 9.2.4.4. Recent Developments
- 9.2.4.5. Financials (Based on Availability)
- 9.2.5 Evonik Industries AG
- 9.2.5.1. Overview
- 9.2.5.2. Products
- 9.2.5.3. SWOT Analysis
- 9.2.5.4. Recent Developments
- 9.2.5.5. Financials (Based on Availability)
- 9.2.6 Archer Daniel Midland Co
- 9.2.6.1. Overview
- 9.2.6.2. Products
- 9.2.6.3. SWOT Analysis
- 9.2.6.4. Recent Developments
- 9.2.6.5. Financials (Based on Availability)
- 9.2.7 BASF SE
- 9.2.7.1. Overview
- 9.2.7.2. Products
- 9.2.7.3. SWOT Analysis
- 9.2.7.4. Recent Developments
- 9.2.7.5. Financials (Based on Availability)
- 9.2.8 Alltech Inc
- 9.2.8.1. Overview
- 9.2.8.2. Products
- 9.2.8.3. SWOT Analysis
- 9.2.8.4. Recent Developments
- 9.2.8.5. Financials (Based on Availability)
- 9.2.9 Cargill Inc
- 9.2.9.1. Overview
- 9.2.9.2. Products
- 9.2.9.3. SWOT Analysis
- 9.2.9.4. Recent Developments
- 9.2.9.5. Financials (Based on Availability)
- 9.2.10 IFF(Danisco Animal Nutrition)
- 9.2.10.1. Overview
- 9.2.10.2. Products
- 9.2.10.3. SWOT Analysis
- 9.2.10.4. Recent Developments
- 9.2.10.5. Financials (Based on Availability)
- 9.2.1 Solvay S A
List of Figures
- Figure 1: Canada Feed Additive Market Revenue Breakdown (Million, %) by Product 2024 & 2032
- Figure 2: Canada Feed Additive Market Share (%) by Company 2024
List of Tables
- Table 1: Canada Feed Additive Market Revenue Million Forecast, by Region 2019 & 2032
- Table 2: Canada Feed Additive Market Revenue Million Forecast, by Additive 2019 & 2032
- Table 3: Canada Feed Additive Market Revenue Million Forecast, by Animal 2019 & 2032
- Table 4: Canada Feed Additive Market Revenue Million Forecast, by Region 2019 & 2032
- Table 5: Canada Feed Additive Market Revenue Million Forecast, by Country 2019 & 2032
- Table 6: Eastern Canada Canada Feed Additive Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 7: Western Canada Canada Feed Additive Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 8: Central Canada Canada Feed Additive Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 9: Canada Feed Additive Market Revenue Million Forecast, by Additive 2019 & 2032
- Table 10: Canada Feed Additive Market Revenue Million Forecast, by Animal 2019 & 2032
- Table 11: Canada Feed Additive Market Revenue Million Forecast, by Country 2019 & 2032
Frequently Asked Questions
1. What is the projected Compound Annual Growth Rate (CAGR) of the Canada Feed Additive Market?
The projected CAGR is approximately 3.20%.
2. Which companies are prominent players in the Canada Feed Additive Market?
Key companies in the market include Solvay S A, SHV (Nutreco NV), DSM Nutritional Products AG, Elanco Animal Health Inc, Evonik Industries AG, Archer Daniel Midland Co, BASF SE, Alltech Inc, Cargill Inc, IFF(Danisco Animal Nutrition).
3. What are the main segments of the Canada Feed Additive Market?
The market segments include Additive, Animal.
4. Can you provide details about the market size?
The market size is estimated to be USD XX Million as of 2022.
5. What are some drivers contributing to market growth?
Increase in Fish Consumption; Rise in Export-oriented Aquaculture.
6. What are the notable trends driving market growth?
OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT.
7. Are there any restraints impacting market growth?
Fluctuating Global Prices of Raw Materials; Increasing Disease Epidemics in Major Markets.
8. Can you provide examples of recent developments in the market?
October 2022: The partnership between Evonik and BASF allowed Evonik certain non-exclusive licensing rights to OpteinicsTM, a digital solution to improve comprehension and reduce the environmental impact of the animal protein and feed industries.June 2022: Delacon and Cargill collaborated to establish a global plant-based phytogenic feed additives business for enhanced animal nutrition. The partnership has helped in extensive feed additives expertise as well as an increase in the global presence.April 2022: A strategic partnership has been made between Elanco and Royal DSM for Bovaer, an innovative, methane-reducing feed additive for cattle.
9. What pricing options are available for accessing the report?
Pricing options include single-user, multi-user, and enterprise licenses priced at USD 3800, USD 4500, and USD 5800 respectively.
10. Is the market size provided in terms of value or volume?
The market size is provided in terms of value, measured in Million.
11. Are there any specific market keywords associated with the report?
Yes, the market keyword associated with the report is "Canada Feed Additive Market," which aids in identifying and referencing the specific market segment covered.
12. How do I determine which pricing option suits my needs best?
The pricing options vary based on user requirements and access needs. Individual users may opt for single-user licenses, while businesses requiring broader access may choose multi-user or enterprise licenses for cost-effective access to the report.
13. Are there any additional resources or data provided in the Canada Feed Additive Market report?
While the report offers comprehensive insights, it's advisable to review the specific contents or supplementary materials provided to ascertain if additional resources or data are available.
14. How can I stay updated on further developments or reports in the Canada Feed Additive Market?
To stay informed about further developments, trends, and reports in the Canada Feed Additive Market, consider subscribing to industry newsletters, following relevant companies and organizations, or regularly checking reputable industry news sources and publications.
Methodology
Step 1 - Identification of Relevant Samples Size from Population Database



Step 2 - Approaches for Defining Global Market Size (Value, Volume* & Price*)

Note*: In applicable scenarios
Step 3 - Data Sources
Primary Research
- Web Analytics
- Survey Reports
- Research Institute
- Latest Research Reports
- Opinion Leaders
Secondary Research
- Annual Reports
- White Paper
- Latest Press Release
- Industry Association
- Paid Database
- Investor Presentations

Step 4 - Data Triangulation
Involves using different sources of information in order to increase the validity of a study
These sources are likely to be stakeholders in a program - participants, other researchers, program staff, other community members, and so on.
Then we put all data in single framework & apply various statistical tools to find out the dynamic on the market.
During the analysis stage, feedback from the stakeholder groups would be compared to determine areas of agreement as well as areas of divergence